Field Marketing Manager – Events

This is a fully remote position, open to applicants in United States.

📋 Description

• Facilitate all aspects of event execution — from selecting venues and managing logistics to overseeing onsite activities and conducting post-event evaluations.

• Assist in the strategizing and implementation of marketing initiatives in partnership with the events and sales teams to enhance engagement and impact during major industry events.

• Contribute to the execution of significant industry tentpole events and sponsorship activations within the advertising and marketing landscape.

• Deliver outstanding client service to Activation’s customers and prospects, acting as a primary point of contact throughout the event planning process.

• Design, organize, and implement exclusive hospitality experiences that complement industry events, ensuring all programs are executed on time, within budget, and with meticulous attention to detail.

• Enhance the Activation customer and prospect experience at major events, from initial outreach to onsite engagement.

• Manage relationships with external partners (vendors, venues, agencies, and media partners) to guarantee smooth execution and maximize value from event investments.

• Collaborate with internal marketing, sales, and operations teams to ensure event activations are aligned with overarching marketing and revenue goals.

• Monitor program performance against established metrics and assist in post-event analysis to evaluate success and return on investment in conjunction with marketing operations.

• Maintain and regularly update the annual industry event calendar and event roadmap.

• Develop, monitor, and finalize detailed event budgets from initial projections to final outcomes.

• Accurately review, process, and code vendor invoices in a timely manner in collaboration with the Finance team.

• Ensure all vendor contracts, SOWs, and W-9s are submitted and authorized before processing invoices.

⛳️ Requirements

• BA/BS degree with a minimum of 5 years of experience in event or field marketing, ideally within the advertising, media, or adtech sectors.

• Strong knowledge of advertising industry conferences, sponsorships, and brand activations that bolster marketing and sales efforts.

• Exceptional communication skills with the capability to effectively collaborate with both internal teams and external partners.

• Highly organized and detail-oriented, capable of managing timelines and meeting deadlines in a dynamic environment.

• Proven experience in managing multiple event and marketing programs concurrently.

• Excellent written and verbal communication skills; experience supporting thought leadership initiatives and event programming at industry events is advantageous.

• A positive attitude with an enthusiastic and proactive approach.

• Availability to travel as necessary to facilitate event execution.

🏝️ Benefits

• Unlimited PTO

• Comprehensive medical, dental, and vision coverage

• Employee Equity

• Employee Discounts, Virtual Wellness Classes, and Pet Insurance and more!!