Events Manager – B2B Commercial Marketing

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and implement a range of in-person and virtual events that align with business growth and pipeline goals.

• Formulate event strategies that enhance demand generation, increase brand visibility, engage customers, and meet sales objectives.

• Identify avenues to enhance event effectiveness and support commercial marketing efforts.

• Oversee comprehensive event execution, including logistics, vendor management, contracts, budgeting, timelines, and on-site coordination.

• Manage event planning processes to ensure seamless execution and outstanding attendee experiences.

• Collaborate with both internal and external stakeholders to guarantee timely and budget-compliant delivery of all event elements.

• Work in conjunction with Commercial Marketing, Solution Marketing, Brand & Design, and Sales teams to align event objectives and messaging.

• Partner with stakeholders to create integrated event strategies and complementary marketing activities.

• Act as the main point of coordination among teams engaged in event planning and execution.

• Craft agendas, customer interactions, and event experiences that highlight Conduent's solutions and business impact.

• Support major programs, industry conferences, and strategic client events.

• Ensure all experiences adhere to Conduent's brand standards and value proposition.

• Collaborate with marketing teams to drive attendance, foster audience engagement, and manage post-event follow-up activities.

• Assess event effectiveness using key performance indicators such as attendance, engagement, Sales Accepted Leads (SALs), and pipeline influence.

• Provide insights and suggestions for the continuous enhancement of event performance and ROI.

• Create scalable processes, playbooks, and best practices to increase efficiency and consistency across the events portfolio.

• Identify methods to streamline execution and improve attendee experiences.

• Uphold event governance and operational excellence across all initiatives.

⛳️ Requirements

• A minimum of 7 years of B2B event management experience, ideally within enterprise services, technology, or business services sectors.

• Demonstrated success in managing complex, multi-stakeholder events and executive-level experiences.

• Excellent project management and organizational abilities with the capacity to handle multiple events simultaneously.

• Experience in aligning events with demand generation, lead generation, and pipeline goals.

• Strong communication, collaboration, and stakeholder management skills.

• Familiarity with CRM systems, marketing automation platforms, and event management tools.

• Keen attention to detail and the ability to thrive in a fast-paced, deadline-oriented environment.

• Willingness to travel as necessary to support event execution.

🏝️ Benefits

• Health & Welfare Benefits: Comprehensive plans tailored to your needs, effective from day one.

• Retirement Savings: Robust programs to help you secure your financial future.

• Employee Discounts: Access to a wide range of discounts on merchandise, services, travel, and more.

• Career Growth Opportunities: Paths for advancement within a global organization.

• Paid Training: Learn while you earn with award-winning learning platforms.

• Paid Time Off: Competitive PTO packages to help you recharge.

• Great Work Environment: Join an award-winning culture that values diversity and inclusion.