Field Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Design and execute innovative, high-quality event experiences that engage higher education stakeholders.

• Take full ownership of the execution of field marketing initiatives, managing everything from planning and logistics to on-site coordination, post-event engagement, partnership management, and debriefs, all while adhering to a set budget.

• Develop and oversee tight event and production schedules, including roadmaps, preparation decks, run-of-show documents, and executive briefings to ensure stakeholders are aligned and held accountable.

• Craft attendee communications and pre- and post-event content that embody CollegeVine’s brand voice and promote effective follow-through.

• Collaborate across Growth, Sales, Marketing, and Operations teams to align on goals, target audiences, messaging, and execution strategies.

• Work closely with Sales on outbound and follow-up initiatives, including persona-driven messaging, calls to action, and feedback loops in sync with broader go-to-market efforts.

• Identify, assess, and propose high-impact opportunities such as conferences, speaking engagements, and curated partner or executive events.

• Enhance and streamline event experiences, documentation, workflows, and playbooks to transform successful programs into repeatable, scalable go-to-market actions.

• Analyze performance data and convert insights into actionable recommendations and next steps.

⛳️ Requirements

• 3+ years of experience in field marketing or event strategy with direct responsibility for enterprise or high-touch programs (*experience in startups or high-growth SaaS companies is highly preferred*).

• Demonstrated capability to manage multiple events, timelines, and cross-functional stakeholders concurrently.

• Exceptionally organized and detail-focused, with a proven history of delivering seamless and memorable experiences in fast-paced settings.

• Composed under pressure, with a solution-oriented approach and a tendency to take initiative.

• Proven experience in leading the full cycle of event production, including programming, audio-visual coordination, vendor management, on-site logistics, and post-event strategy development.

• A creative mindset with a commitment to continuous improvement, consistently generating innovative ideas and creating systems that enhance execution.

• Resourceful and diligent, with a genuine desire to learn—*we prioritize hustle and curiosity over technical perfection*.

• Willing to travel for events as required.

• Ideally located in the NYC metro area.

🏝️ Benefits

• Health insurance.

• Flexible work arrangements.