Enterprise Marketing Manager

This is a fully remote position, open to applicants in Singapore.

📋 Description

• Develop and manage campaigns, optimize paid advertising channels, create nurture workflows, and establish reporting for pipeline and campaign performance.

• Articulate product positioning, messaging, and value propositions while aiding go-to-market initiatives and sales enablement resources.

• Formulate content strategy, oversee website and landing page copy, and manage communications for product launches and announcements.

• Create dashboards, monitor key metrics, conduct experiments, and provide data-driven insights and recommendations.

• Assess marketing tools, manage integrations and workflows, and supervise budgets and vendor partnerships.

⛳️ Requirements

• Over 8 years of experience in B2B SaaS, fintech, or enterprise software marketing, preferably in the APAC and/or US markets.

• Proven experience with account-based marketing and targeted strategies for enterprise-level accounts.

• Practical execution experience across a variety of channels including email, paid media, content, landing pages, and campaign management.

• A versatile generalist mindset with the capability to work across various marketing disciplines.

• A growth marketing focus prioritizing pipeline and revenue outcomes over superficial metrics.

• Strong analytical abilities with experience in utilizing dashboards, reporting, and data-driven decision-making.

• Background in startup environments and developing scalable processes.

• Experience in marketing to regulated sectors such as banking, financial services, insurance, healthcare, or similar industries.

• Familiarity with marketing AI, fintech, or enterprise technology offerings.

• Experience supporting go-to-market strategies in both APAC and US regions.

• Experience in building or scaling a marketing function from inception to execution.

🏝️ Benefits

• Flexible work arrangements