Email/SMS Marketing Manager

This is a fully remote position, open to applicants in California.

📋 Description

• Hi-Altitude Brands is in search of an Email Marketing/SMS Manager to implement lifecycle programs for our flagship brand, Stonehenge Health, along with future brands within the Hi-Altitude portfolio of health-oriented lifestyle brands.

• Responsibilities encompass the daily execution of campaigns, automated workflows, segmentation, and deployment across both email and SMS channels.

• The Email/SMS Marketing Manager translates lifecycle strategy into executed programs that enhance retention, boost subscription growth, and increase customer lifetime value.

• This role requires meticulous attention to detail, stringent procedural quality assurance, and flawless execution. Each communication reaches a substantial, engaged customer base where mistakes can rapidly escalate, impacting deliverability, revenue, and brand trust.

• This role reports directly to the Director of Lifecycle.

⛳️ Requirements

• 3-5+ years of experience in executing email and SMS marketing strategies at direct-to-consumer (DTC) brands, preferably in health, wellness, beauty, or consumables.

• Extensive hands-on expertise with Klaviyo, including advanced flow architecture, dynamic segmentation, deliverability optimization, A/B testing, and performance analytics.

• Practical experience with Shopify Plus and Recharge in a subscription DTC environment.

• Proficient in HTML and CSS for customizing email templates and troubleshooting rendering issues.

• Advanced user of Excel, Google Sheets, and AI platforms (such as ChatGPT, Claude, or similar) for data analysis, reconciliation, and reporting.

• Proven track record of procedural quality assurance discipline (including documented checklists and defined processes, not merely personal diligence) with a history of clean execution and zero major send errors at scale.

• Experience reconciling data across email, subscription, ecommerce, and attribution platforms to provide trustworthy reporting for leadership.

• Strong understanding of compliance regulations for email and SMS marketing (FTC, TCPA, CAN-SPAM, GDPR).

• Ability to work independently while remaining closely aligned with a strategic leader.

• Remote-first mentality with excellent written communication skills.

🏝️ Benefits

• Flexible time off plus 9 annual company holidays.

• Your birthday is a paid vacation day—take the day to celebrate yourself!

• 100% company-paid base plan for Medical, Dental, and Vision Insurance for employees.

• 100% company-funded Life Insurance and Short-Term Disability Coverage.

• 3% employer contributions to 401(k) regardless of employee participation.

• Matching charitable contributions up to $2,500 per year.

• $1,200 annual Work from Home (WFH) stipend.

• Employee Recognition and Rewards Program.

• Pet insurance available.

• Access to Employee Product Samples and Discounts.

• Professional Development Fund.

• Free subscription to the Calm App.

• Pet Insurance.