Email Marketing Strategist – CRM, DTC

This is a fully remote position, open to applicants in France.

📋 Description

• Develop and manage a CRM strategy at the account level, creating a roadmap for each brand.

• Create engaging concepts and briefs: transform ambiguous client input into clear and detailed briefs.

• Set up technical aspects of Klaviyo: establish segmentation for sends and exclusions.

• Conduct pre-send quality assurance: verify segments, subject lines, and offers prior to each dispatch.

• Foster client relationships: organize and lead monthly meetings with clients.

• Collaborate on production: work alongside Specialists, Co-writers (CoReds), Designers, and Video Editors.

⛳️ Requirements

• Demonstrated experience in email marketing and CRM specifically for e-commerce.

• Expertise in Klaviyo, including segments, flows, campaigns, profile properties, and conditional logic.

• Familiarity with e-commerce subscription mechanisms (SKUs, recurring/replenishment orders, upselling/downsizing) and the Shopify platform.

• Strong foundation in deliverability and email performance metrics (open rates, order rates, impact of formats, etc.).

• Proficient in using Figma for briefing and annotating designs.

• Exceptional written French skills.

🏝️ Benefits

• Opportunity for a long-term freelance position.

• Complete flexibility regarding your work environment and schedule.

• Gradual increase in workload based on your expertise.