Email Marketing Specialist

This is a fully remote position, open to applicants in Philippines.

📋 Description

• Develop, schedule, and launch email campaigns utilizing marketing automation tools across various newsletters and delivery timelines.

• Compose, refine, and enhance email content to boost engagement, clicks, and conversions while upholding brand voice and editorial standards.

• Oversee the execution of campaigns from planning to deployment, ensuring consistency with content calendars and cross-departmental timelines.

• Track and evaluate campaign performance metrics, including open rates, click-through rates, and conversions, to guide optimization initiatives.

• Create and implement A/B tests on subject lines, messaging, and sending times to continually enhance campaign success.

• Maintain and categorize audience lists to improve targeting, personalization, and overall engagement.

• Assist with lifecycle marketing efforts, encompassing onboarding, retention, and re-engagement campaigns.

• Record campaign workflows, testing outcomes, and key insights, while working with editorial and operations teams to enhance processes and outcomes.

⛳️ Requirements

• 1–3 years of experience in email marketing, campaign management, or newsletter operations in a dynamic environment.

• Practical experience with email marketing platforms such as Mailchimp, HubSpot, Marketo, Sailthru, or comparable tools.

• Solid understanding of email marketing principles, including segmentation, deliverability, and performance metrics.

• Demonstrated ability to manage multiple campaigns, projects, and deadlines concurrently with exceptional organization and attention to detail.

• Experience managing high-volume email programs and extensive subscriber lists.

• Skilled in analyzing campaign performance using tools like Tableau, BI dashboards, or similar analytical platforms.

• Excellent writing and editing abilities, with the skill to create and enhance content that fosters engagement.

• Collaborative and analytical mindset, with experience in supporting lifecycle campaigns (e.g., onboarding, re-engagement) and a commitment to testing, optimization, and continuous improvement in a remote team setting.

• Must possess a functioning laptop/PC and internet access, along with a backup connection.

• Agile professional who thrives in a fast-paced environment and is adept at continuously adjusting strategies to advance business objectives.

🏝️ Benefits

• Career Growth: Advance through mentorship programs, leadership academies, and opportunities to influence company culture and DEI initiatives.

• Flex Fridays: Modify your 40-hour week to enjoy a full or half day off on Fridays.

• Remote-First Culture: Work from the comfort of your home.

• Paid Time Off: Benefit from 14 days of annual paid time off, in addition to all regular Philippine government-declared holidays to relax and rejuvenate. Plus 5 additional days after 1 year.

• Comprehensive Coverage: Full enrollment in Philippine statutory benefits: SSS, PhilHealth, and HDMF.

• Healthcare: Healthcare reimbursement to ensure you have the necessary coverage.

• De Minimis Allowance: Receive a monthly rice subsidy, in accordance with government guidelines.

• Wellness Perks: Access the Headspace app to support your well-being.

• Speaker Series Bonus: Participate in our monthly speaker series and earn a bonus.