Email Marketing Manager

This is a fully remote position, open to applicants anywhere in the world.

📋 Description

• Develop and implement email and SMS marketing strategies for 5-7 e-commerce brands utilizing Klaviyo and similar platforms.

• Oversee the complete campaign process, from strategy formulation and setup to launch, quality assurance, and post-campaign evaluation.

• Serve as the main point of contact for clients by participating in meetings, providing weekly performance updates, and addressing inquiries via Slack and email.

• Work in collaboration with copywriters, designers, and technical teams to ensure campaigns are launched accurately and on time.

• Track and enhance performance metrics such as open rates, click-through rates, and revenue impact.

• Conduct A/B testing, manage audience segmentation, and create automations that boost engagement and conversion rates.

• Ensure all campaigns comply with quality standards and adhere to regulatory requirements, including CAN-SPAM and GDPR.

• Organize tasks and timelines through structured workflows in ClickUp and Slack to maintain project progress.

⛳️ Requirements

• A minimum of 3.5 years of practical experience in e-commerce email and SMS marketing, with a strong proficiency in Klaviyo (certification preferred).

• Demonstrated ability to handle multiple brand accounts at once while maintaining high execution quality.

• In-depth knowledge of email and SMS automation, audience segmentation, and customer journey mapping.

• Proficient in reviewing designs using Figma and navigating project management tools like ClickUp and Slack.

• Excellent written and verbal English skills, with confidence in client-facing interactions.

• A data-driven approach, capable of identifying issues, suggesting enhancements, and acting on insights.

• Experience in-house in email marketing for fashion or apparel brands is highly advantageous.

• Familiarity with Postscript, Attentive, or subscription platforms such as Recharge or Bold is a plus.

• Highly organized and detail-oriented, adept at managing overlapping deadlines in a fast-paced agency setting.

🏝️ Benefits

• Fully remote work with a schedule aligned to UK time.

• Opportunities to enhance your expertise in a specialized email marketing environment.