Email Marketing Coordinator

This is a fully remote position, open to applicants in Philippines.

📋 Description

• Develop, schedule, and implement email campaigns utilizing marketing automation platforms across various newsletters and sending schedules.

• Create, edit, and enhance email content to boost engagement, clicks, and conversions while upholding the brand's voice and editorial standards.

• Oversee campaign execution from the planning stage through to deployment, ensuring alignment with content calendars and cross-departmental timelines.

• Track and evaluate campaign performance metrics, including open rates, click-through rates, and conversions, to guide optimization strategies.

• Design and carry out A/B tests on subject lines, messaging, and sending times to consistently enhance campaign efficiency.

• Maintain and segment audience lists to improve targeting, personalization, and overall engagement.

• Assist with lifecycle marketing efforts, including onboarding, retention, and re-engagement campaigns.

• Document campaign workflows, testing outcomes, and key insights while collaborating with editorial and operations teams to refine processes and enhance performance.

⛳️ Requirements

• At least 1 year of experience in email marketing, campaign management, or newsletter operations within a dynamic environment.

• Practical experience with email marketing platforms such as Mailchimp, HubSpot, Marketo, Sailthru, or similar tools.

• Solid understanding of email marketing principles, including segmentation, deliverability, and performance metrics.

• Demonstrated ability to handle multiple campaigns, projects, and deadlines concurrently with a high degree of organization and attention to detail.

• Experience managing high-volume email programs and extensive subscriber lists.

• Proficiency in analyzing campaign performance using tools like Tableau, BI dashboards, or other analytics platforms.

• Excellent writing and editing abilities, with the skill to create and refine content that drives engagement.

• Collaborative and analytical mindset, with experience supporting lifecycle campaigns (e.g., onboarding, re-engagement) and a focus on testing, optimization, and continuous improvement in a remote team setting.

• Must have a functional laptop/PC and internet access, along with a backup connection.

• Agile professional who thrives in a fast-paced environment and is adept at continuously adapting strategies to advance business objectives.

🏝️ Benefits

• Career Growth: Advance with mentorship programs, leadership academies, and opportunities to influence company culture and DEI initiatives.

• Flex Fridays: Modify your 40-hour week for a full or half day off on Fridays.

• Remote-First Culture: Work from the comfort of your home.

• Paid Time Off: Enjoy 14 days of annual paid time off, in addition to all Philippine government-declared holidays to relax and recharge. Plus 5 extra days after 1 year.

• Comprehensive Coverage: Full enrollment in Philippine statutory benefits: SSS, PhilHealth, and HDMF.

• Healthcare: Healthcare reimbursement to help ensure you are covered.

• De Minimis Allowance: Receive a monthly rice subsidy, in accordance with government guidelines.

• Wellness Perks: Access the Headspace app to support your well-being.

• Speaker Series Bonus: Participate in our monthly speaker series and receive a bonus.