Email Coordinator, Internal Content, Newsletters

This is a fully remote position, open to applicants in Canada.

📋 Description

• Develop, edit, and implement internal content such as newsletters, digests, electronic table of contents (eTOCs), print promotions, and various brand marketing initiatives using tailored email templates.

• Manage sponsor assets and ensure the precise implementation of advertising placements, creative materials, and links within newsletter campaigns.

• Design, oversee, and enhance audience segmentation for precise targeting and optimal engagement.

• Track, analyze, and report on campaign performance metrics, including open rates, click-through rates, engagement levels, conversions, and unsubscribe statistics.

• Collaborate with the Team Lead, editorial, sales, design, and eMarketing teams to refine newsletter layouts, subject lines, send times, and promotional strategies through testing and performance evaluation.

• Organize the scheduling and distribution of newsletters and internal promotional campaigns, ensuring adherence to deadlines and accuracy.

• Maintain documentation for campaigns, trackers, and standard operating procedures while identifying opportunities for process improvements and operational efficiencies.

• Report directly to the Manager of eMarketing Services and collaborate with external clients and cross-functional teams.

⛳️ Requirements

• A minimum of 1 year of experience in email marketing.

• At least 1 year of experience in creating emails, newsletters, and other internal content.

• Familiarity with marketing automation and CRM platforms (e.g., HubSpot, MailChimp).

• Strong communication skills to effectively report results to stakeholders and work collaboratively across multiple departments and brands.

• Highly organized and detail-oriented.

• Data-driven approach.

• Capability to manage multiple tasks simultaneously.

• Customer-focused mindset.

• Strong interpersonal skills.

• High level of enthusiasm and self-motivation.

• Ability to thrive in a fast-paced environment.

• Must be a qualified candidate in Canada.

🏝️ Benefits

• Equal opportunity employer dedicated to diversity, equity, and inclusion.

• Reasonable accommodations available for qualified individuals with disabilities upon request.

• Remote work arrangement.