Ecommerce Growth Manager

This is a fully remote position, open to applicants in Brazil.

📋 Description

• Take charge of and oversee the company’s landing page ecosystem across various acquisition channels.

• Implement and enhance a data-driven landing page testing framework, which includes performance monitoring, winner identification, and the application of insights gained.

• Create, launch, and refine new landing page systems for emerging acquisition channels, particularly in Native Advertising.

• Collaborate with media buyers, creative teams, and copywriters to design landing page experiences that maximize conversions.

• Spearhead ongoing conversion rate optimization (CRO) efforts through testing, analysis, and experimentation.

• Identify conversion hurdles and apply enhancements based on performance analytics.

• Establish and improve landing page processes, documentation, and operational workflows.

• Oversee external or internal copywriters and maintain a consistent flow of high-performing landing page concepts.

• Analyze key performance indicators such as ROAS, conversion rates, customer acquisition costs, and funnel efficiency.

• Serve as the primary liaison between landing page production, paid media teams, and creative partners.

⛳️ Requirements

• Demonstrated experience in building, managing, or optimizing performance-oriented landing pages and sales funnels.

• Strong expertise in DTC, direct-response marketing, performance marketing, or conversion rate optimization.

• Proven experience in conducting A/B tests and making data-driven decisions.

• Comprehensive understanding of landing page strategy, user psychology, customer journeys, and conversion principles.

• Strong analytical abilities to interpret performance metrics and pinpoint optimization opportunities.

• Experience collaborating closely with paid acquisition teams (Meta, Native, Google, or similar platforms).

• Ability to manage multiple projects and stakeholders in a dynamic environment.

• Excellent written communication and copy evaluation skills.

• Highly organized, proactive, and ownership-driven.

• **Nice to Have**

• Experience in supplements, health, wellness, or consumer products.

• Familiarity with DACH markets.

• Knowledge of Native Advertising platforms.

• Experience overseeing copywriters or creative teams.

• Familiarity with Shopify and associated ecommerce technologies.

🏝️ Benefits

• Full remote flexibility

• Competitive salary

• Opportunity to collaborate directly with a rapidly growing international DTC brand.

• Significant ownership and autonomy in driving business growth.

• Exposure to advanced direct-response marketing and CRO systems.

• Long-term growth opportunities within a high-performance team.