Earn Growth Specialist, Marketing, BD, Ops

This is a fully remote position, open to applicants in Singapore.

📋 Description

• Support the team in daily marketing, business development, growth, and product operations for Liquid Staking, On-Chain Yields, and Simple Earn.

• Organize and oversee campaign schedules, ensuring comprehensive execution from start to finish.

• Investigate marketing collaboration possibilities with external partners, key opinion leaders, VIPs, local markets, and various channels.

• Work in collaboration with large cross-functional teams to ensure the seamless operation of products and the execution of growth plans.

• Analyze and assess the effectiveness of marketing campaigns and product growth efforts using data-driven insights.

• Manage regional amplification, VIP Earn initiatives, protocol partnerships, and development pipelines from start to finish.

• Serve as the Direct Responsible Person (DRP) or Point of Contact (POC) for ecosystem protocols and partners on growth initiatives and major partnership agreements related to the Earn portfolio.

• Regularly devise marketing and growth strategies with the team to boost Total Value Locked (TVL) for Liquid Staking, On-Chain Yields, and Simple Earn.

• Assist in monitoring and resolving issues related to Liquid Staking, On-Chain Yields, and Simple Earn by coordinating with both internal and external stakeholders.

• Contribute to growth initiatives by analyzing local market dynamics, observing competitors, and pinpointing opportunities to enhance regional presence and maintain competitiveness.

• Guarantee impeccable execution and accountability in campaigns, growth initiatives, partnerships, and transitions—prioritizing execution discipline while embracing creativity.

⛳️ Requirements

• Being well-versed in DeFi, Crypto, and Web3 with a strong business acumen and a proactive approach to researching industry insights is essential for this position.

• 3-5 years of relevant experience in product growth, marketing, business development, or operations within the crypto, DeFi, or related domains.

• A proven history of independently executing campaigns and growth initiatives on both global and local scales.

• Experience working collaboratively across large teams and managing partner relationships is required.

• Familiarity with and understanding of Binance’s Core Values is necessary.

• Exceptional attention to detail and accountability—errors and overlooked handovers can have significant business consequences in this role.

• Willingness to accept feedback and a strong desire for continuous improvement.

• Flawless execution and follow-through are critical—while creative ideas are encouraged, they must be supported by consistent execution.

• Take full ownership of tasks and outcomes, not merely inputs. A self-learning mindset and the ability to work independently and resolve issues comprehensively as the DRP/POC.

• Capacity to thrive in a fast-paced environment with shifting requirements based on market and business needs—a positive, can-do attitude is essential.

• Highly organized and adept at working across different time zones while managing multiple projects simultaneously.

• Excellent logical reasoning, communication, and presentation abilities.

• Detail-oriented, self-motivated, and quick to learn.

• Strong enthusiasm and understanding of crypto, DeFi, and Web3 products, platforms, and ecosystems—familiarity with the DeFi and Binance ecosystem is required.

🏝️ Benefits

• Competitive salary and comprehensive company benefits.

• Work-from-home arrangement (specific arrangements may vary depending on the nature of the business team's work).