E-Mail Marketing Manager – B2B Kampagnen

This is a fully remote position, open to applicants in Germany.

📋 Description

• You will design and manage outbound and email campaigns in the backend for our clients – you are the driving force behind effective sequences that convert leads into conversations.

• You will develop campaigns based on buyer personas, positioning, and unique selling propositions (USPs), translating these into clear, persuasive messaging strategies.

• You will craft compelling outbound copy (emails, follow-ups, and sequences) with a focus on open rates, replies, and conversions.

• You will take full ownership of your campaigns: setup, testing, KPI tracking, analysis, and continuous optimization.

• You will work closely with account managers to refine offers, messaging, and campaign strategies to maximize performance.

• You will operate entirely in the backend without direct client contact – your focus will be on copy, structure, testing, and scaling.

⛳️ Requirements

• You have initial experience in outbound or email marketing or are already familiar with relevant tools and wish to further develop in this area.

• You excel at copywriting and understand how effective email texts capture attention and encourage responses.

• You possess a keen sense for offer building and comprehend how messaging and offers work together to generate conversions.

• You think analytically, work data-driven, and optimize campaigns based on KPIs rather than gut feeling.

• You are curious, enjoy experimenting with new tools, and are not afraid of complex setups.

• You work independently, in an organized manner, and take responsibility for your results.

• Formal educational paths are secondary to us – what matters are skills, tool competence, and demonstrable or recognizable performance in outbound.

🏝️ Benefits

• Attractive starting salary ranging from €3,500 to €5,000 with a high-performance bonus for outstanding results.

• A permanent employment contract with flexible working hours and the option to work 100% remotely.

• 30 vacation days plus additional benefits such as bonuses, company events, training, and professional development opportunities.

• Access to cutting-edge tools and technologies in outbound marketing.

• A dynamic team with unique advancement opportunities and potential for personal growth.

• A product that is unique in the market and truly meets the needs of our clients.