Director, Strategic Planning – Pharma Ad Agency Experience Required

This is a fully remote position, open to applicants in Illinois.

📋 Description

• Collaborate closely with account and creative teams to clarify client requirements and identify business opportunities.

• Aggregate extensive information to create data-driven observations, insights, strategic conclusions, and potential opportunities.

• Convert research findings into insights that inspire strategic communication and creative endeavors.

• Examine customer behavior across various channels and understand the role of brands in customer journeys.

• Cultivate relationships with cross-functional subject matter experts and integrate their knowledge into strategic recommendations.

• Formulate and communicate brand strategies, patient/caregiver/HCP journeys, multichannel plans, and ad hoc projects.

• Build expertise in the pharmaceutical industry, assigned brands, target audiences, and category trends.

• Link digital considerations to opportunities for business growth.

• Guide multidisciplinary teams on data-driven marketing, mobile, social, and marketing trends.

• Oversee the progression of strategies and behavioral insights through to creative execution.

• Facilitate internal and client-facing workshops.

• Manage multiple projects and assignments concurrently.

• Lead, influence, and negotiate across various disciplines to achieve desired results.

• Show a strong commitment to diversity, equity, and inclusion.

⛳️ Requirements

• Significant experience in the Pharmaceutical or Healthcare sector.

• At least 8 years of experience in planning, strategic planning, and related communications.

• Experience in an advertising agency is highly advantageous.

• In-depth understanding of digital channels.

• Familiarity with CRM and social media strategic disciplines.

• Demonstrated success in developing and implementing digital multichannel strategies for brands.

• Strong digital and analytical skills.

• Ability to think outside the box creatively.

• Proficient storytelling and persuasive presentation abilities.

• Capability to manage relationships effectively with influence rather than relying on positional authority.

• Comfortable working both independently and collaboratively within teams.

• Commitment to continuous learning and team success.

• A good sense of humor is highly preferred.

🏝️ Benefits

• Competitive salary and comprehensive benefits package.

• Option for remote work.

• Reasonable accommodations provided during the interview and hiring process.

• An inclusive workplace that prioritizes diversity.

• A culture of ongoing learning and team development.