Director of Search Experience

This is a fully remote position, open to applicants in Oregon.

📋 Description

• Develop and implement the comprehensive strategy for SEO, AEO, and GEO initiatives.

• Take ownership of the organic channel roadmap and convert it into a quarterly action plan.

• Ensure that TextExpander is effectively highlighted in AI-generated outputs.

• Track brand mentions, assess competitive positioning, and maintain factual accuracy in AI outputs.

• Lead the strategy for backlinks and domain authority.

• Manage the entire landscape of customer search discovery outside of paid advertising.

• Monitor key performance indicators: organic sessions, trial initiations, purchases, and annual recurring revenue attributed to organic channels.

• Regularly forecast and report on these metrics.

⛳️ Requirements

• Over 6 years of experience in SEO with a proven ability to drive organic growth for a B2B SaaS product.

• Strong foundational knowledge in Technical SEO.

• Ability to identify crawl issues, propose and implement schema changes, and resolve Core Web Vitals challenges independently.

• Exceptional writing skills with published content that has achieved rankings or measurable results.

• Proven experience in enhancing AI engine performance metrics.

• Proficiency in tools such as Ahrefs or Semrush, Google Search Console, and GA4.

• Driven by traffic metrics leading to trials and revenue, not solely focused on rankings.

🏝️ Benefits

• A high degree of autonomy in your position.

• Collaborate with motivated and creative colleagues.

• Flexible working hours.

• Comprehensive employment benefits, including healthcare plans.

• Paid vacation and sick leave.

• Company-funded Short- and Long-Term Disability Insurance.

• Company-funded basic life insurance.

• Paid Parental Leave Policy.

• 401(k) plan / RRSP plan.