Director of Growth Marketing

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Take ownership of the UK acquisition strategy throughout the entire funnel, ensuring optimal efficiency and achievement of commercial objectives.

• Direct the UK strategy focusing on conversion-driven creative and oversee the partnership with our external creative agency.

• Manage the UK DTC new customer forecasting and the allocation of the monthly performance budget.

• Discover and expand new local channels and partnerships to foster incremental growth.

• Leverage BI tools and data science insights to develop a comprehensive understanding of channel effectiveness and incrementality.

⛳️ Requirements

• Establish and communicate clear monthly and quarterly acquisition and efficiency goals for the UK market.

• Create and implement the roadmap for UK-specific growth initiatives while prioritizing teamwork.

• Act as a liaison between the UK Brand team and the Global Growth team, ensuring local requirements are adequately addressed.

• Adjust budget and strategy based on real-time performance metrics to enhance incremental customer growth.

🏝️ Benefits

• Competitive, market-informed salaries

• Meaningful support for healthcare for our global team

• Generous paid leave

• Tailored learning and development opportunities

• Free toilet paper