
Director of Distribution Channel Development
Posted Jul 28

Posted Jul 28
This is a fully remote position, open to applicants in United States.
• Define and spearhead the strategic vision for the Lely Center dealer network.
• Design and enhance the dealer network strategy, encompassing market expansion, channel structure, and partner segmentation.
• Lead the identification, selection, and strategic onboarding of impactful dealer partners.
• Foster executive-level partnerships with dealer principals.
• Establish and oversee a comprehensive dealer performance framework.
• Drive cross-functional coordination among Sales, Marketing, Operations, Finance, and Product leadership.
• Own and refine the commercial framework for dealer partnerships.
• Utilize market intelligence and competitive insights to inform channel strategy.
• Design and implement a top-tier dealer performance and incentive model.
• Manage and continuously improve the complete dealer lifecycle.
• Promote consistent communication of enterprise strategy throughout the dealer network.
• Lead enterprise-level business reviews with key dealer partners.
• Oversee the financial planning and performance of the dealer development function.
• Build and direct a high-performing dealer development organization.
• Provide executive oversight of Lely-owned Centers.
• Ensure compliance and risk management across the dealer network.
• Bachelor’s degree in business, Agriculture, Engineering, or a related field is required.
• An MBA or advanced degree is highly preferred (particularly for strategic, financial, and leadership depth).
• Over 10 years of progressive experience in dealer network management, channel development, or commercial leadership.
• More than 5 years in senior leadership roles, managing multi-level teams and influencing across functions.
• A proven history of developing and executing channels or go-to-market strategies at scale.
• Experience in managing dealer/distributor networks, franchise models, or indirect sales channels.
• Demonstrated success in driving revenue growth, profitability, and enhancing network performance.
• Health insurance
• Retirement plans
• Professional development opportunities
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