Director – Financial Services Marketing

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and articulate the narrative surrounding 3Cloud’s financial services capabilities, with an emphasis on banking and insurance.

• Collaborate with Delivery and Alliances teams to formulate the marketing strategy for financial services Azure GTM and oversee its execution.

• Strategically plan, coordinate, and execute solution launches to boost sales, enhance brand visibility, and stimulate demand.

• Gain insights into solution portfolios, buyer journeys, buying offices, and key clients to pinpoint market opportunities.

• Create and refine strategic narratives, messaging, and positioning across various market-facing channels.

• Cultivate relationships with delivery leadership while maintaining extensive knowledge of services and solution offerings.

• Lead the development, design, and facilitation of demos.

• Publish solution offerings on channel marketplaces, including Azure Marketplace and Databricks Brick Builder.

• Work closely with demand teams to ensure campaigns generate substantial top-of-funnel volume for the healthcare sales team.

• Provide sales teams with enablement resources, such as solution playbooks, to enhance win rates and shorten sales cycles.

• Align materials with Microsoft solution plays to empower Microsoft sellers.

• Adapt company thought leadership content with a perspective tailored for the Microsoft channel.

• Create client success stories and client win wires for Microsoft.

⛳️ Requirements

• Over 12 years of experience in B2B product or solution marketing.

• Fundamental knowledge of financial services, including banking, insurance, industry necessities, personas, and challenges.

• Preferably experienced in a company with an ARR exceeding $300M, particularly in SaaS, IT consulting, cloud platforms, or healthcare SaaS.

• Proven experience in developing positioning and messaging for offering packages that cater to various use cases, verticals, and enterprise markets.

• Ability to comprehend complex offerings that encompass platforms, services, and partnerships, and distill them into distinct value propositions.

• A collaborative team player and self-motivated individual who excels in a fast-paced, high-growth startup environment.

• Capable of inspiring cross-functional teams, telling engaging stories, and confidently presenting to diverse audiences.

• A consistent track record of influencing cross-functional and diverse distributed teams toward achieving goals.

• Experience collaborating with delivery management, engineering, analytics, design, and marketing teams.

• Creative, resourceful, detail-oriented, and exceptionally organized.

• Proven experience advising senior stakeholders on product or solution positioning and priorities.

• Exceptional verbal and written communication skills; comfortable engaging with senior executives.

• Highly developed analytical, listening, and critical thinking skills, with a commitment to understanding customer needs.

• Strong project management and collaboration skills; adept at balancing shifting priorities and managing ongoing projects.

• Applicants must not require work visa sponsorship.

🏝️ Benefits

• Flexible work location with a virtual-first approach to work.

• 401(K) plan with a match of up to 50% on your 6% contributions of eligible pay.

• A minimum of 15 days of paid time off (PTO), in addition to 9 paid company holidays and 2 floating personal days.

• Two medical plan options available.

• Option for vision and dental insurance coverage.

• 100% employer-paid life and disability insurance coverage.

• Paid leave for both birth parents and non-birth parents.

• Options for Healthcare FSA, HSA, and Dependent Care FSA.

• Monthly tech and home office allowance of $67.00.

• Eligibility for utilization and/or discretionary bonuses based on your role.

• Employee Assistance Program available.