Director, Events

This is a fully remote position, open to applicants in United States, +2 more locations.

📋 Description

• Oversee the complete events function for the EverPro portfolio.

• Take charge of the events strategy, annual calendar, budget, measurement framework, and ROI.

• Manage over 130 tradeshows, regional exhibitions, and field events each year.

• Establish standards for booth strategy, staffing, lead capture, execution, and follow-up procedures.

• Develop playbooks and maintain relationships with vendors.

• Organize and execute various user conferences, including venue selection, agenda planning, speaker arrangements, sponsorships, and production management.

• Lead a significant industry event and coordinate sponsorships and the presence of executives.

• Oversee the planning, logistics, budgets, and experiences for Sales Kickoff and Presidents Club events.

• Guide, mentor, and expand an in-house team of eight event managers and planners.

• Manage venues, production partners, booth builders, travel providers, agencies, and other vendors.

• Ensure budget efficiency for events and report metrics such as cost per lead, cost per opportunity, pipeline, revenue influence, and customer outcomes.

• Collaborate with sales, product marketing, branding, customer marketing, and finance teams.

• Guarantee consistent event experiences across various brands and represent events in company-wide planning efforts.

• Travel extensively to events across North America and to the Denver headquarters.

⛳️ Requirements

• 10+ years of experience in event marketing or management, including 3–5+ years of team leadership and development.

• Demonstrated success managing a high-volume tradeshow calendar (over 100 events annually) across multiple brands, verticals, or regions.

• Direct experience in managing flagship programs — including user conferences, large industry events, internal sales kickoffs, or incentive/president's club trips — from start to finish.

• Strong skills in budget management and vendor oversight.

• Proven history of building and leading high-performing in-house teams and achieving results through effective management of agencies and vendor partners.

• Excellent communication skills, particularly with executives.

• Must be eligible to work without requiring sponsorship.

• Preferred: Experience in SMB-oriented SaaS, subscription, or multi-brand portfolio businesses.

• Preferred: Familiarity with home, field, or professional services sectors.

• Preferred: Experience with event management, registration, and reporting platforms, including connecting event data to CRM and pipeline reporting.

🏝️ Benefits

• Flexibility to work in your preferred manner within your country of employment — whether in-office, remote, or hybrid.

• Ongoing investment in your professional development through Udemy.

• Comprehensive health and wellness benefits, including an annual wellness stipend.

• 401k plan with up to a 4% match and immediate vesting.

• Flexible and generous (FTO) time-off policy.

• Employee Stock Purchase Program available.

• Student Loan Repayment Program offered.