Direct Response Copywriter

This is a fully remote position, open to applicants in Utah.

📋 Description

• Craft engaging ad copy, hooks, scripts, and creative briefs for paid advertising channels.

• Bring ad concepts from initial idea to final execution.

• Develop email campaigns, social media captions, product descriptions, and various brand content.

• Act as a guardian of Truvani's brand voice.

• Collaborate closely with the Senior Creative Strategist and the creative team.

• Utilize performance data and customer insights to enhance messaging.

• Monitor direct-response trends and competitor advertising strategies.

⛳️ Requirements

• A minimum of 3 years of copywriting experience.

• In-depth, practical understanding of direct-response and consumer psychology principles.

• Proven ability to adapt established direct-response techniques into concise content.

• Exceptional writing, storytelling, and editing abilities.

• A portfolio showcasing 2–3 samples of your written copy.

• Ability to manage multiple campaigns and projects simultaneously.

• Experience in the health, wellness, supplements, or consumer packaged goods (CPG) sectors is highly advantageous.

🏝️ Benefits

• Health benefits available after 60 days of employment.

• 401(k) benefits with employer matching offered after 60 days.

• Paid time off and paid holidays provided.

• Paid family leave available.

• Remote work stipend offered.

• Stipend for education and professional development.

• Monthly store credit for Truvani products.