Digital Media Writer

This is a fully remote position, open to applicants in Florida.

📋 Description

• Create, modify, and enhance customer-centric, brand-aligned content for ACG products, services, and digital platforms.

• Develop clear, reusable, and channel-specific copy for web, email, mobile, social media, paid advertising, lifecycle communications, applications, and emerging digital experiences.

• Transform marketing, content, channel, and audience strategies into precise, engaging, and compliant text.

• Assist in campaign and editorial planning by pinpointing content themes, audience requirements, and opportunities for modular, reusable, and personalized content.

• Collaborate with teams in content strategy, design, social media, paid advertising, marketing, product, channel, SEO, analytics, technology, legal, and compliance.

• Create modular content components and variations, including headlines, value propositions, body text, calls to action, disclosures, and metadata.

• Utilize approved AI tools to brainstorm, draft, summarize, transform, and optimize content, ensuring human editorial review.

• Employ approved creative tools to adapt text within templates and create simple, brand-aligned variations.

• Create, update, tag, and manage copy in AEM, DAM, Content Hub, and other content management systems.

• Implement SEO, AEO, and GEO principles while leveraging performance, search, audience, and channel insights to enhance content.

• Stay updated on evolving content, AI, personalization, search, and digital experience practices, recommending improvements as needed.

• Ensure accuracy, accessibility, brand consistency, and adherence to legal and compliance standards.

⛳️ Requirements

• Completion of college-level coursework in Communications, Journalism, Marketing, English, Digital Media, or a related field, or equivalent experience.

• Three to five years of experience in copywriting, content writing, editing, or digital content development.

• Proficiency in researching, fact-checking, and developing content for web, email, social media, paid advertising, lifecycle communications, and other digital experiences.

• Familiarity with content management systems or digital workflows, including structured content, metadata, version control, and approvals.

• Experience with AI-driven writing or productivity tools.

• Understanding of digital consumer experiences, customer journeys, content performance, and copy optimization techniques.

• Ability to research, synthesize, and validate information from credible sources.

• Capacity to apply brand, editorial, accessibility, privacy, legal, compliance, and responsible AI standards.

• Exceptional skills in writing, editing, proofreading, and fact-checking.

• Working knowledge of Microsoft 365 Copilot, Adobe Express, Adobe Creative Cloud, AEM, DAM, and similar tools.

• Applied knowledge of AI prompting, output evaluation, source validation, content refinement, and responsible AI practices.

• Understanding of modular and structured content management, taxonomy, metadata, variants, version control, and lifecycle management.

• Familiarity with digital and social channels, publishing workflows, and analytics tools.

• Knowledge of SEO and emerging AEO/GEO practices.

• Understanding of integrated marketing, including financial services, insurance, travel, or regulated product review requirements.

• Ability to manage multiple priorities and deadlines while maintaining strong attention to detail.

• A Bachelor's degree in Journalism, Public Relations, Communications, Marketing, English, Digital Media, or a related field is preferred.

• Hands-on experience with AEM, DAM, Content Hub, Adobe Express, Microsoft 365 Copilot, or comparable platforms is preferred.

• Experience with personalization, content variants, structured content, content operations, DAM, or content supply chain work is preferred.

• Experience in a regulated industry or a large, matrixed enterprise is preferred.

• Must agree to a background and drug screening if offered employment.

🏝️ Benefits

• Annual bonus potential based on performance.

• Medical plans offering multiple coverage options, including HSA eligibility.

• Prescription drug coverage.

• Dental and vision benefits.

• Employee Assistance Program.

• Company-paid basic life insurance.

• Optional supplemental life insurance and dependent coverage.

• Short-term and long-term disability coverage.

• Options for critical illness, accident, and pet insurance.

• 401(k) plan with a 50% company match on employee contributions up to 6% of pay.

• Additional company contribution of 4% of pay each payday; 100% vested after three years of service.

• Health Savings Account and Flexible Spending Account options.

• Accrual-based Paid Time Off, increasing with tenure.

• Up to 12 PTO days annually for full-time new employees.

• Ten company-paid holidays annually for full-time employees.

• One mental health day, two floating holidays, and one volunteer day for full-time employees.

• Paid parental, bereavement, jury duty, and military leave.

• Tuition assistance up to $5,250 annually; 80% covered by ACG.

• Support for professional certification with 100% reimbursement for eligible programs.

• Opportunities for career development and advancement.

• Complimentary AAA membership including roadside assistance and travel discounts.

• Adoption assistance program.

• Remote work from a home office for daily operations, subject to the ACG Flex Work policy.