Digital Marketing Specialist – AEO, SEO

This is a fully remote position, open to applicants in Asia.

📋 Description

• Take ownership of on-site AEO/SEO for all Altimate web platforms (altimate.ai, help.altimate.ai), which includes technical SEO, on-page optimization, structured data/schema markup, site architecture and internal linking, as well as optimization tailored for AI answer engines.

• Collaborate with technical team members to strategize new initiatives aimed at enhancing AEO visibility.

• Develop and manage off-site outreach and promotion efforts, including article syndication, cross-linking and backlink outreach, as well as directory and listing submissions.

• Strategize, execute, and track a roadmap for visibility enhancements across search engines and LLM responses.

• Construct and oversee the measurement framework for search/AEO performance, which includes rankings, organic traffic, visibility in AI answers, and downstream conversion metrics.

• Conduct regular technical SEO audits (assessing crawlability, indexing, site health, Core Web Vitals) and coordinate fixes with the web/engineering teams.

• Publish articles authored by our engineering team on the site while enhancing the distribution and visibility of that content through syndication, social media, newsletters, and community outreach.

• Organize and manage occasional digital events and webinars, handling logistics, promotion, registration processes, and follow-up activities.

• Manage list hygiene and maintenance for our outbound email marketing, focusing on segmentation and deliverability; oversee email sending and campaigns through Sendgrid and Hubspot.

• Generate weekly reports on key metrics, assess the effectiveness of initiatives, and modify strategies based on performance data.

• Create, execute, and refine agentic workflows — encompassing skills, tool integrations, and scheduled/automated tasks — to automate and scale SEO/AEO monitoring, reporting, and marketing operations.

⛳️ Requirements

• Proven experience in promoting to technical audiences.

• Proficient in working with technical content created by others (e.g., engineers), including light editing capabilities.

🏝️ Benefits

• Flexible work arrangements.