Digital Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Design, execute, and oversee digital marketing strategies that align with Vector Security’s key business objectives.

• Engage targeted online consumers to enhance brand visibility, foster trust, and encourage purchasing decisions.

• Act as a crucial collaborator with internal teams and partner agencies to inform digital growth strategies through organic search and paid media.

• Manage CRM lead flow via DICE/Salesforce and configure campaigns for all corporate websites within the Vector Security portfolio.

• Work together with internal teams and the Web Development partner to enhance user experiences across corporate websites.

• Oversee monthly analysis of digital marketing performance and benchmark results against KPIs and historical metrics.

• Administer the organization's social media presence and initiatives to cultivate an engaged audience.

⛳️ Requirements

• A Bachelor’s Degree in Marketing, Communications, or a related field is preferred.

• A minimum of four (4) years of relevant experience.

• Strong data analysis capabilities.

• Excellent project management and organizational skills.

• Proficient understanding of both paid and organic social media, including current trends.

• Familiarity with automation and email marketing practices.

• Knowledge of website user experience and customer journey mapping.

• Experience with WordPress or a comparable CMS.

• Familiarity with Facebook Business Manager.

• Proficient in Google Marketing Tools, including Analytics, Ads, and Data Studio.

• Experience using Basecamp or similar project management software.

• Proficient with social media management tools.

• Experience with email marketing and automation platforms such as Salesforce or MS Dynamics.

🏝️ Benefits

• Competitive salary with eligibility for incentives.

• Comprehensive medical, dental, and vision insurance.

• HSA/FSA options available.

• Company-funded life and AD&D insurance.

• Company-subsidized short- and long-term disability coverage.

• Voluntary benefit options.

• 401k retirement savings plan available after just 60 days.

• Seven company holidays, plus two floating holidays of your choice.

• Paid Time Off.

• Tuition reimbursement programs.

• Access to an Employee Assistance Program (EAP).

• Opportunities for professional growth and development.