Digital Marketing and Content Specialist

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee the development of content and execution of digital campaigns across various marketing channels.

• Collaborate closely with the Marketing Lead to convert messaging and campaign strategies into engaging content.

• Write and produce content for campaigns, managing email, paid, social, and web campaigns from start to finish.

• Analyze performance metrics to guide future content development.

• Transform raw materials, such as event footage, interviews, or recordings, into polished, publish-ready content.

• Ensure that every email, advertisement, and landing page aligns with Istari's branding and achieves measurable outcomes.

• Plan and implement virtual webinars and livestream events.

• Organize and manage the social content calendar efficiently.

• Create and publish tailored landing pages for various campaigns.

⛳️ Requirements

• 1-3 years of experience in content marketing, campaign execution, or demand generation.

• A strong writing portfolio that showcases email, web copy, or similar formats.

• Practical experience with marketing automation platforms.

• Familiarity with CRM systems, particularly HubSpot.

• Excellent writing and editing abilities, with the capacity to modify tone for different formats.

• High attention to detail and strong organizational capabilities.

• Proficient in handling data along with basic reporting and analytics.

• Ability to juggle multiple campaigns and meet deadlines effectively.

• Bonus Experience: Knowledge of HTML/CSS for email template design.

• Bonus Experience: Experience with paid media platforms like Google Ads or LinkedIn Ads.

• Bonus Experience: Background in aerospace, defense, or industrial technology.

🏝️ Benefits

• Bonuses

• Equity

• Comprehensive benefits package