
Digital Health Account Executive – Influencer & Creator Partnerships
Posted Jul 30

Posted Jul 30
This is a fully remote position, open to applicants in United States.
• Identify, propose, and finalize partnerships with influencers and creators, primarily collaborating with talent management agencies.
• Develop and negotiate performance-driven agreements (CPA, revenue share, hybrid) that safeguard our financial interests while appealing to top talent.
• Establish the influencer channel from the ground up — including target lists, deal templates, economic guidelines, and a scalable process.
• Collaborate with Marketing and Creative teams on project briefs and coordinate with Legal/Compliance to ensure creator content adheres to regulations in sensitive categories.
• Oversee active partnerships for continuous performance — address underperformance issues and amplify successful strategies.
• Monitor pipeline and channel metrics (CAC, patient starts, attributed revenue) and integrate insights into the operational playbook.
• Additional responsibilities as assigned.
• 5+ years of experience in creator/influencer partnerships, affiliate/performance sales, or direct-to-consumer growth, with a minimum of 2–3 years of personal deal closure.
• Proven track record of sourcing and finalizing partnerships, preferably through talent/management agencies.
• Familiarity with performance-based deal structures and channel economics.
• An accomplished negotiator who has personally managed creator/influencer or affiliate agreements — not merely executed campaigns.
• Proficient in performance-based deal economics and comfortable negotiating with agencies.
• A proactive builder who flourishes in uncertain environments and transforms initial successes into systematic processes.
• Medical, Dental, and Vision plans
• Flexible Spending/Health Savings Accounts
• Flexible PTO
• 401(k) + Company Match
• Life Insurance, Pet insurance, and more
Pathward
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