Digital Content – Creative Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and enhance core narratives, perspectives, and storytelling frameworks within the wider content ecosystem.

• Create and implement high-quality briefs that align with strategic objectives.

• Ensure content is interconnected across various platforms and audience journeys.

• Maintain alignment of content with brand voice, audience requirements, and best practices for each platform.

• Utilize Canva and other creative tools for the development, editing, and rapid creation of on-brand assets.

• Employ AI tools to scale core narratives across different formats and platforms.

• Transform core content into various web and social formats optimized for performance, relevance, and discoverability via AI.

• Collaborate with brand creative teams and agencies on concept development, iterations, and execution.

• Offer creative direction and feedback to ensure quality, clarity, and performance expectations are met.

• Maintain consistency in tone, messaging, and visual identity.

• Support comprehensive content execution across web and social media platforms.

• Serve as a quality checkpoint across all channels.

• Assist in publishing workflows and platform execution, including enterprise platforms like Sprinklr.

• Monitor content performance and platform activity to facilitate timely responses and ongoing optimization.

• Travel as necessary to oversee onsite photography, videography, and real-time content capture.

• Collaborate with the Head of Digital Marketing & Content Strategy, agencies, and global internal partners to bring ideas to fruition.

⛳️ Requirements

• 5–10 years of experience in digital content, social media, creative strategy, brand marketing, or a related field within a corporate or agency setting.

• Strong judgment and decision-making skills in high-visibility, fast-paced environments.

• Proven capability to translate digital strategy into interconnected content systems across web and social channels.

• Experience in shaping briefs, guiding creative development, and collaborating with agencies or creative partners.

• Excellent written and verbal communication skills, with the ability to influence cross-functional teams and work effectively with senior stakeholders.

• In-depth understanding of digital platforms, content ecosystems, and emerging AI tools and trends.

• Data-driven mindset, capable of interpreting performance metrics and translating insights into actionable content recommendations.

• Strong editorial judgment and a keen eye for quality, clarity, brand voice, and on-brand creativity.

• Ability to manage multiple strategic and creative workstreams with clarity, urgency, and meticulous attention to detail.

• Collaborative, low-ego approach with a sense of ownership, curiosity, and the ability to forge strong partnerships across functions.

• Legally authorized to work in the United States.

• Successful completion of a drug screening, if applicable.

🏝️ Benefits

• Competitive compensation.

• Medical, dental, vision, and prescription drug coverage.

• Access to a Health Coach from GE Vernova, a 24/7 nurse-based resource.

• Employee Assistance Program providing 24/7 confidential assessment, counseling, and referral services.

• GE Vernova Retirement Savings Plan.

• Tax-advantaged 401(k) savings opportunity with company matching contributions.

• Company retirement contributions.

• Fidelity resources and financial planning consultants.

• Tuition assistance.

• Adoption assistance.

• Paid parental leave.

• Disability benefits.

• Life insurance.

• 12 paid holidays.

• Permissive time off.

• Discretionary annual bonus.

• Professional development opportunities.

• Relocation assistance is not provided.