Demand Generation Specialist

📋 Description

• Support the establishment, execution, and oversight of multi-channel marketing initiatives

• Utilize our Marketing Technology Stack to create landing pages, design email templates, and develop automated nurture workflows

• Oversee the flow of leads from marketing campaigns to the sales team

• Monitor and analyze key performance indicators (KPIs) such as click-through and conversion rates

⛳️ Requirements

• A minimum of 2 years of experience in marketing, lead generation, or sales operations

• Proficiency with marketing platforms including Marketo, Pathfactory, Stripo, Salesforce, advertising platforms, or Google Analytics

• Strong ability to craft clear and engaging copy for emails and social media advertisements

• Bachelor’s degree in Marketing, Communications, Business, or a related discipline

🏝️ Benefits

• Medical, dental, and vision insurance

• Optional insurance offerings such as pet insurance

• 401(k) plan with company matching

• Flexible paid time off

• Company-sponsored sabbatical after six years of employment