Demand Generation Manager – VC Backed Startups

This is a fully remote position, open to applicants in United States.

📋 Description

• Design and implement demand generation strategies utilizing paid, owned, and earned media channels.

• Create multi-touch campaigns aimed at enhancing top-of-funnel awareness and generating a qualified pipeline.

• Manage and refine performance marketing, account-based marketing (ABM), email nurturing, and content syndication initiatives.

• Collaborate with sales and product marketing teams to ensure campaign strategies align with go-to-market (GTM) objectives.

• Oversee marketing automation processes and lead scoring systems.

• Monitor and report on campaign performance metrics, pipeline contributions, and return on investment (ROI).

• Perform A/B testing and optimize conversion rates for landing pages and campaign materials.

• Expand inbound and outbound initiatives to enhance customer acquisition.

• Apply to become a part of SignalFire’s Talent Ecosystem.

• Keep your profile under consideration for future opportunities within SignalFire’s portfolio companies.

⛳️ Requirements

• Minimum of 3 years of experience in demand generation or growth marketing within a B2B SaaS environment.

• Demonstrated success in driving pipeline and revenue through digital marketing campaigns.

• Extensive knowledge of performance marketing, SEO/SEM, paid social advertising, and email marketing strategies.

• Proficient in marketing automation tools such as HubSpot, Marketo, and Pardot.

• Strong analytical skills with experience in using Google Analytics, Looker, or Tableau.

• Ability to work collaboratively across sales, product, and design teams.

• Expertise in creating multi-channel campaigns that effectively generate pipeline and revenue.

• Capability to lead strategy and execution in fast-paced startup environments.

• Familiarity with ABM, intent data, or product-led growth (PLG) funnels is advantageous.

• Required application materials include your full name, email address, LinkedIn URL, and resume or CV.

🏝️ Benefits

• Access to exclusive early-stage opportunities through SignalFire’s portfolio companies.

• Visibility to over 200 VC-backed portfolio companies.

• Potential for matching with future marketing positions.

• Opportunity to receive direct outreach from SignalFire talent partners or leaders from portfolio companies.