Customer Marketing Manager

This is a fully remote position, open to applicants in Canada.

📋 Description

• Execute customer marketing campaigns aimed at promoting growth and engagement within the current customer base.

• Manage our visibility on Gartner Peer Insights and G2 by developing and implementing review generation initiatives.

• Oversee the entire customer reference program, creating compelling case studies and testimonials.

• Establish and uphold a tracking system for all customer-related content and references.

• Organize and carry out customer events, including executive Customer Advisory Boards (CABs).

⛳️ Requirements

• Minimum of 3 years in customer marketing, customer success marketing, or a related field.

• Experience in executing review generation initiatives on platforms like Gartner Peer Insights and/or G2.

• Demonstrated ability to create and manage customer reference programs and case study processes.

• Strong skills in project and program management.

• Proven experience in planning and executing customer events, particularly at the executive level.

• Comfortable collaborating cross-functionally with customer success, sales, and product marketing teams.

• Excellent writing skills, capable of crafting engaging customer stories from raw interview content.

• Experience in B2B technology or cybersecurity sectors.

• Background in developing or managing a customer content or reference tracking system.

• Familiarity with tools such as Salesforce, Asana, or similar for tracking program progress.

🏝️ Benefits

• Health insurance

• 401(k) matching

• Remote work options

• Professional development opportunities