CRM Manager – Core Banking

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Lead the strategic planning and execution of Core banking initiatives, including opportunity sizing and stakeholder alignment.

• Implement customer lifecycle CRM journeys across various touchpoints.

• Translate data insights into actionable opportunities.

• Collaborate with the entire Monzo product suite to ensure appropriate targeting of user lifecycle moments with relevant products and features.

• Oversee ongoing communications across all CRM products.

• Develop and institutionalize processes and collaboration methods with the broader CRM team and data analysts.

• Partner closely with team members to deliver diverse campaigns across multiple channels.

• Monitor the performance of campaigns and ensure their safe execution.

• Conduct campaign quality assurance, providing a thorough review of setups as a second pair of eyes prior to launch.

• Work with fellow CRM Managers to craft effective segmentation strategies aimed at reaching the appropriate audiences for each campaign.

• Execute campaigns using a test-and-learn, data-driven methodology.

• Maintain ownership of existing processes and ongoing campaigns within the team, ensuring they are well-documented and current.

⛳️ Requirements

• Practical experience in managing a campaign from the initial data signal through scoping, planning, approval, building, testing, analysis, and rollout.

• Proven experience in CRM, showcasing a successful track record of designing and executing effective campaigns and automated journeys.

• Familiarity with a CRM platform for execution, preferably Braze.

• Background in Fintech or Financial Services.

• Strong analytical abilities, capable of interpreting data, generating hypotheses, and guiding strategic decisions; experience with Looker is a plus.

• Demonstrated success in collaborating with product teams across various sectors to ensure strategic alignment and customer-focused initiatives.

• Exceptional organizational and time management capabilities, with a meticulous attention to detail and the ability to juggle multiple priorities.

• Proficient in effectively organizing priorities with stakeholders.

• A collaborative mindset, working with all relevant stakeholders to achieve an outcome that serves the customer best.

• A problem-solving attitude, with the capability to address potential issues or propose alternative solutions to achieve the desired results.

🏝️ Benefits

• £1,000 annual learning budget for books, training courses, and conferences.

• We provide the necessary setup for remote work; all employees receive Macbooks, and additional support is offered for those working from home.