CRM Executive

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Take ownership of and oversee the promotional calendar for the US and ROW, managing email, push notifications, and newsletters to ensure a balanced and consistent campaign delivery.

• Strategically plan, develop, and implement all CRM communications for the US and ROW, including briefing, scheduling, deployment, and analysis of performance.

• Assist in executing targeted campaigns (for instance, Student Beans and other tactical communications) to enhance engagement and drive commercial success.

• Spearhead the US CRM testing strategy by conducting A/B tests and sharing insights, findings, and suggestions with the broader team.

• Generate regular performance reports (weekly and monthly) to identify trends, optimisation opportunities, and future testing concepts.

• Work closely with the CRM and broader marketing teams to exchange best practices, provide constructive feedback, and foster a positive, high-performance team culture.

⛳️ Requirements

• Demonstrated experience in a CRM position within a B2C setting (such as e-commerce, retail, subscription services, or marketplaces).

• Proven track record of managing and executing a CRM marketing calendar effectively.

• Practical experience in planning and implementing A/B testing initiatives, employing a data-driven methodology for optimisation.

• Strong proficiency in using an ESP (for example, Iterable, Braze, Klaviyo, Mailchimp) to create, launch, and analyze campaigns.

• Capability to assess campaign performance and convert insights into actionable enhancements.

🏝️ Benefits

• 💰 Competitive salary.

• 🌴 30 days of annual leave, in addition to bank holidays.

• 🏆 Recognized as a 'Great Place To Work’ in three categories.

• 🧠 Dedicated to personal development and career advancement, offering coaching workshops and progression plans.

• 👩🏽‍💻 Remote-first working environment, allowing you to choose your optimal work setting, with up to 180 days of work-from-abroad opportunities (subject to approval — unfortunately, we can’t accommodate every beach request).

• 📅 Flexible working hours, with start times between 8-10 am and finish times between 4:30-6:30 pm.

• ❤️ Emphasis on well-being, including a monthly wellness allowance, gym memberships, mental health first aiders, a health cash plan, and more.

• 🛍️ Access to exclusive partnership discounts with major brands, including Google, Apple, GymShark, Domino's, Uber, and many others!

• 💻 £200 allowance for setting up your work-from-home environment.