CRM Executive

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Develop, schedule, and execute lifecycle campaigns across email, SMS, and various other channels.

• Configure customer journeys, audience segments, and messaging templates within Braze.

• Oversee campaign timelines and keep stakeholders informed of progress.

• Conduct end-to-end quality assurance on campaigns, verifying content, links, segments, and rendering.

• Collaborate with internal teams to create and refine campaign copy.

• Design campaign visuals in partnership with the Design team using the customer engagement platform.

• Ensure a consistent and high-quality creative output across all campaigns.

• Assist the CRM Manager in implementing lifecycle strategies for designated verticals.

• Provide campaign insights aimed at enhancing lifetime value, upselling, and cross-selling opportunities.

• Aid in the development and execution of the test-and-learn roadmap.

• Extract campaign reports from the customer engagement platform and Tableau.

• Monitor campaign performance against key performance indicators (KPIs) and communicate results, insights, and performance updates.

⛳️ Requirements

• Minimum of 2 years of practical experience in lifecycle/CRM within a direct-to-consumer (D2C) or comparison business.

• Exceptionally organized and detail-focused, with a proven history of delivering precise work within deadlines.

• Self-motivated and effective communicator who thrives in collaborative team environments.

• Proficient in working with data and quick to adapt to new tools.

• Preferred: hands-on experience with Braze or a similar customer engagement platform.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Comprehensive health benefits including medical, dental, and vision coverage.

• Opportunities for professional development and career advancement.

• Flexible work schedule and remote work options.

• Collaborative and inclusive work environment.