Creative Marketing Manager

This is a fully remote position, open to applicants in Ukraine.

📋 Description

• Transform marketing hypotheses into actionable and testable ad creatives swiftly.

• Create clear and targeted messaging designed for specific audience segments.

• Regularly test, analyze, and enhance creatives based on performance insights.

• Determine the reasons behind the success or failure of creatives and focus on the winning strategies.

• Collaborate closely with marketing and other relevant teams to ensure alignment on strategy and implementation.

• Guarantee that each creative has a defined goal, target audience, and measurable outcome.

• Rapidly scale successful concepts while swiftly phasing out underperforming ones.

⛳️ Requirements

• Demonstrated experience in performance marketing and creative production.

• Strong grasp of ad creative fundamentals (clear messaging, compelling hooks, and ICP focus).

• Proficient in evaluating performance using metrics such as CTR, CPA, ROAS, conversion rate, and view rate.

• Experience in identifying customer pain points utilizing ICP, buyer persona, or Jobs-to-be-Done frameworks.

• Ability to work quickly and adapt based on data insights.

• Advanced proficiency in English; knowledge of Ukrainian/Russian is an advantage.

• An AI-first mindset, leveraging tools beyond basic ChatGPT for research, ideation, or production.

🏝️ Benefits

• Direct influence on marketing performance and company growth.

• Significant ownership over creative direction and execution.

• Remote-first and flexible working environment.

• Competitive salary.

• Three weeks of paid vacation plus five sick days.

• Access to a variety of learning resources.

• AI-driven workflows and tools.

• A fast-paced, execution-oriented team.