CPG Retail Sales Manager

📋 Description

• Manage the ongoing operations of key retail accounts to foster growth and retention.

• Facilitate follow-ups with retailers, schedule meetings, and maintain continuous account communication.

• Organize pricing documents, sales sheets, retailer paperwork, and product details.

• Develop and refresh sales decks, retailer presentations, and supportive materials.

• Prepare communications and materials for retail meetings and partnership discussions.

• Formulate strategies to enhance sales velocities, broaden SKU assortments, and optimize shelf placement.

• Analyze sales metrics, project demand, and pinpoint opportunities for growth and enhancement.

• Collaborate closely with brokers and retail partners regarding reorders, promotions, and performance assessments.

• Serve as a strategic advisor to retail clients by offering insights and category expertise.

• Oversee and manage relationships with brokers across major retailers, ensuring accountability to sales objectives and execution standards.

• Create go-to-market strategies in collaboration with brokers to enhance distribution and sales velocity.

• Manage outbound sales strategies and pipeline development for new retail accounts.

• Craft engaging, data-driven sales presentations customized for retail partners.

• Ensure effective execution of item setup, promotions, and merchandising initiatives.

• Collaborate with Operations to support precise forecasting, inventory management, and order fulfillment.

• Work with Marketing and Product teams to facilitate innovation, positioning, and launches based on retail insights.

• Assist in the onboarding of new retailers and coordinate fulfillment processes.

• Drive cross-functional collaboration to support wholesale growth initiatives.

⛳️ Requirements

• Experience in CPG, food & beverage, retail, or ecommerce sectors.

• Preferred experience in supporting wholesale partnerships or retail accounts.

• Excellent communication and relationship management capabilities.

• Proficient in creating presentations and materials aimed at retailers.

• Highly organized with strong operational follow-through.

• Ability to juggle multiple accounts and priorities at once.

• Detail-oriented and proactive with effective follow-up practices.

• Comfortable in a fast-paced, expanding brand environment.

🏝️ Benefits

• Final compensation will be determined based on experience and location.