Copywriter, Content Strategist

This is a fully remote position, open to applicants in United States.

📋 Description

• Utilize AI throughout the creative process to enhance productivity and generate superior work swiftly.

• Develop email, SMS, landing page, advertisement copy, and various other marketing materials.

• Construct and refine AI prompts, skills, projects, and workflows.

• Create campaign and flow concepts, messaging strategies, and creative direction that align with client objectives.

• Convert customer insights into engaging, conversion-oriented marketing opportunities.

• Transform AI-generated drafts into refined, on-brand marketing materials.

• Guarantee that deliverables meet the quality, clarity, and accuracy standards of Homestead and its clients.

• Balance quality and speed while iterating quickly based on feedback.

• Collaborate with Account Strategists during the planning and execution of campaigns.

• Work alongside designers, project managers, copywriters, and account managers.

• Participate in brainstorming sessions, creative reviews, and discussions with clients.

• Stay updated on AI tools and prompting methodologies.

• Share workflows and best practices to enhance Homestead’s AI capabilities.

• Manage multiple clients and deadlines in a fast-paced environment.

⛳️ Requirements

• Over 3 years of copywriting experience in eCommerce, digital marketing, or a related discipline.

• A strong portfolio demonstrating proficiency in email, SMS, landing pages, paid advertisements, and other marketing materials.

• Experience in crafting acquisition and retention marketing copy.

• Exceptional editing skills and a keen eye for detail.

• Advanced proficiency in AI tools such as ChatGPT, Claude, Gemini, or comparable technologies.

• Capability to write effective prompts, critically assess AI-generated content, and improve outputs.

• Ability to balance speed with quality while managing multiple tasks.

• Excellent communication, collaboration, and organizational abilities.

• Strong understanding of customer psychology and direct-response marketing.

• Experience in eCommerce is essential.

• Availability to work standard business hours from 9:00 am to 5:00 pm in ET, CT, MT, or PT time zones.

• Bachelor's degree or equivalent experience is preferred (nice to have).

• Experience with A/B testing and performance-driven copy optimization is an advantage (nice to have).

• Familiarity with prompt engineering or repeatable AI workflows is a plus (nice to have).

• Previous experience in a collaborative agency setting is beneficial (nice to have).

🏝️ Benefits

• Fully remote position.

• Flexibility in standard business hours across ET, CT, MT, or PT time zones.

• Reasonable accommodations available for individuals with disabilities.