Content Strategist – B2B Tech

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Develop and implement content strategies for clients in B2B technology, fintech, and emerging-tech sectors.

• Collaborate directly with clients to gain a comprehensive understanding of their products, business goals, target audiences, and value propositions.

• Simplify complex or technical ideas into clear and engaging narratives tailored for business and industry audiences.

• Formulate messaging, positioning, key narratives, and content themes for clients.

• Create and manage content across various platforms including thought leadership pieces, articles, executive communications, social media content, campaigns, and other marketing and PR initiatives.

• Facilitate content discussions during client calls, presenting innovative ideas, recommendations, and strategic direction.

• Collaborate closely with PR, social media, and marketing teams to align with broader client objectives.

• Conduct interviews with founders, executives, and subject-matter experts to extract valuable insights and convert them into engaging content.

• Review and refine content to ensure quality, consistency, accuracy, and alignment with each client’s unique tone of voice.

• Keep abreast of trends in B2B technology, fintech, AI, and other emerging industries to identify new content opportunities.

• Manage multiple clients and projects while upholding a high standard of quality and meeting deadlines.

⛳️ Requirements

• Approximately 3-6 years of experience in content strategy, content marketing, B2B marketing, or a related field.

• Strong background working with B2B technology, SaaS, fintech, or other intricate/technical products.

• Prior agency experience is highly desirable.

• Proven ability to engage directly with clients and manage client relationships effectively.

• Solid understanding of marketing fundamentals, including audience segmentation, positioning, messaging, value propositions, and business goals.

• Ability to quickly grasp unfamiliar or technical products and articulate their value in a straightforward, compelling manner.

• Excellent written and verbal English skills, with native or equivalent professional fluency.

• Strong writing, editing, storytelling, and interviewing capabilities.

• Comfortable presenting ideas and providing constructive feedback or advice to clients as necessary.

• Highly organized, proactive, and able to work independently in a remote setting.

🏝️ Benefits

• Fully remote working environment.

• Opportunity to collaborate with fast-growing companies in B2B tech, fintech, and emerging industries.

• High level of autonomy and ownership over your work.

• Direct interaction with founders, executives, and senior client stakeholders.

• Work within a collaborative international team across PR, content, social media, and marketing.

• Opportunity to influence content strategy for a diverse portfolio of innovative brands.