Content Lead

This is a fully remote position, open to applicants in Cyprus.

📋 Description

• Enhance visibility and organization of content generated across marketing teams.

• Set priorities, manage a content backlog, and oversee task assignments.

• Create workflows for briefing, production, review, approval, and delivery processes.

• Collaborate with Brand, Design, Product, Performance Marketing, Business Development, and CRM to clarify requests and finalize deliverables.

• Balance scheduled tasks with spontaneous requests and take responsibility for timely delivery.

• Develop and maintain a consistent tone of voice across various channels and formats.

• Create messaging guidelines, terminology, examples, and editorial checklists.

• Evaluate contributors’ work for quality and consistency, and manage localisation efforts.

• Compose, edit, and enhance landing pages, campaigns, CRM communications, articles, and other marketing materials.

• Transform financial topics, product details, and business briefs into clear, precise, and engaging content.

• Collaborate with the Head of Design to ensure alignment between copy and visuals.

• Work alongside Compliance and subject-matter experts to guarantee accuracy and adherence to regulatory standards.

• Utilize AI for drafting, rewriting, editing, research assistance, and content adaptation.

• Develop reusable prompts, reference materials, and AI-enhanced workflows.

• Assess AI output for factual accuracy, structure, tone, and relevance.

• Discover opportunities to automate routine tasks and scale up content production.

⛳️ Requirements

• A solid hands-on background in copywriting, editing, UX writing, or a similar content role, backed by a portfolio.

• Experience in writing or editing financial content, with the ability to convey financial topics clearly to various audiences.

• Exceptional written English skills and strong editorial judgement regarding tone, structure, clarity, and messaging.

• Experience in coordinating content delivery, contributors, and stakeholders, with the capability to establish processes in developing areas.

• Practical experience using AI for professional content tasks and the ability to critically assess its output.

• Strong prioritization skills and a readiness to balance significant writing and editing tasks with coordination and process enhancement.

• Previous experience in people management or a formal Lead title is not mandatory.

• A portfolio or relevant writing and editing samples are required with the application.

• Nice to have: experience in crypto, trading, brokerage, or investment-related content.

• Nice to have: experience in developing tone-of-voice guidelines, messaging frameworks, or editorial standards.

• Nice to have: experience collaborating with Design and Compliance or Legal teams.

• Nice to have: experience with multilingual content and localisation.

• Nice to have: experience managing freelancers or agencies.

• Nice to have: experience in creating AI-enhanced workflows, prompt libraries, or quality checks.

• Nice to have: basic scripting or automation skills.

🏝️ Benefits

• Comprehensive health and wellness programs.

• Flexible working hours and remote work options.

• Opportunities for professional growth and development.

• Engaging team culture and collaborative environment.

• Access to cutting-edge tools and technologies.