Chief Marketing Officer

This is a fully remote position, open to applicants in Ireland.

📋 Description

• Spearhead the marketing strategy for global scalability.

• Collaborate with the Founder & CEO to lead the marketing department.

• Establish and oversee a streamlined marketing team across various countries and offices.

• Effectively manage growth team budgets exceeding £1m per month.

• Strategize and execute new marketing initiatives, including market expansion.

• Lay the foundation for product marketing by implementing best practices.

• Propel sports and gaming teams from content management to revenue enhancement.

⛳️ Requirements

• Over 15 years of experience in marketing roles with a focus on progressive leadership and strategic responsibilities.

• Demonstrated success in managing substantial paid budgets at scale: adeptly deploying over £1m per month while efficiently scaling expenditures and meeting targets (CPA/ROAS/LTV).

• Data- and revenue-oriented: you are passionate about metrics and hold yourself and your team responsible for achieving goals and driving top-line growth.

• Experience collaborating directly with the CFO on budget management and with the CPO to create a seamless communication strategy.

• Familiarity with marketing across diverse jurisdictions, adapting acquisition, branding, and messaging to comply with local regulations and consumer behavior.

• Proven success in building or significantly scaling brands across the entire funnel: from brand & creative to performance/growth and lifecycle/CRM.

• Background in high-growth B2C or consumer app enterprises.

• Strong understanding of mobile app marketing, attribution, and the measurement challenges in a privacy-focused landscape.

• Knowledge of how to incorporate AI practices and advancements into creative production, targeting, and marketing operations.

🏝️ Benefits

• Competitive salary that reflects the strategic significance of this position.

• Substantial equity package: as you contribute to building something valuable, you should have ownership in it.

• Flexible hybrid working model.

• Direct access to founders and genuine strategic influence.

• The opportunity to claim you established the marketing function for one of Europe’s most innovative gaming startups.