Channel Program Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop, oversee, and enhance partner programs aimed at fostering business growth through indirect sales channels.

• Collaborate with partners, sales teams, and marketing to devise strategies, incentive programs, and enablement initiatives.

• Monitor performance metrics, ensure adherence to program guidelines, and enhance partner engagement and program effectiveness.

• Evaluate the needs of direct and channel partner sales teams within a matrixed organization.

• Work in conjunction with sales, channel, marketing, product, customer success, operations, and other cross-functional teams.

• Create and implement channel campaigns, encompassing email marketing, social media, paid advertising, and event marketing.

• Improve processes related to channel onboarding, enablement, and compliance.

• Generate content targeted at partners and prospects that emphasizes product and Channel Program advantages.

• Design sales enablement tools, Partner Program materials, onboarding resources, and channel sales education curricula.

• Identify training needs and maintain delivery methods for various partner learning experiences.

• Establish evaluation criteria to assess the channel sales education curriculum.

• Manage the Partner Portal, which includes lead registration, opportunity tracking, commissions, and partner engagement.

• Collaborate with channel operations and IT on strategies, data/reporting, system workflows, and operational governance.

• Report directly to the Vice President of Global Channel Sales.

• Cultivate relationships with Marketing, Product Support, Global Services, Finance, Engineering, and other departments.

• Travel internationally 5–10% for internal meetings and training.

⛳️ Requirements

• Bachelor’s degree in business or a related field, or equivalent work experience.

• 3+ years of experience in software sales and channel development with Distributors and Resellers.

• Proficient in Microsoft Office Suite, including Word, Excel, Outlook, and PowerPoint.

• Exceptional oral and written communication abilities.

• Strong organizational skills and meticulous attention to detail while managing multiple tasks.

• Ability to collaborate effectively as part of a team.

• Experience with Salesforce.com for opportunity management, activity tracking, and reporting.

• Strong follow-up skills and a drive for success.

• Proficient in written and spoken English.

• Must have legal authorization to work in the country where the role is based at the time of hire and maintain this authorization throughout employment.

• Visa sponsorship or immigration support is not available.

🏝️ Benefits

• 5–10% international travel for internal meetings or training purposes.

• Company bonus.

• Additional benefits (unspecified).