Brand Manager

This is a fully remote position, open to applicants in Czechia, +2 more states.

📋 Description

• Create and enhance brand positioning across various products, markets, and target demographics.

• Develop unique brand narratives while ensuring consistency in messaging, tone of voice, and visual identity.

• Convert business and product strategies into scalable communication frameworks.

• Assist with brand transformation and rebranding projects.

• Perform competitor and market analysis to uncover positioning opportunities.

• Package products and solutions for Sales and Business Development teams.

• Craft value propositions, product messaging, presentations, pitch decks, one-pagers, landing pages, and sales enablement materials.

• Tailor messaging for different geographic locations, audiences, and commercial objectives.

• Oversee brand communication across PR, content, social media, campaigns, and events.

• Establish communication frameworks and messaging architecture.

• Enhance brand visibility through industry events, exhibitions, sponsorships, and networking activities.

• Design exhibition concepts and event communication strategies.

• Manage communication before, during, and after events.

• Collaborate cross-functionally with Product, Sales, Business Development, Leadership, Marketing, designers, creative teams, agencies, and external partners.

• Align marketing efforts with business priorities and revenue objectives.

• Monitor brand perception, visibility, and market positioning.

• Evaluate campaign and communication effectiveness.

• Research competitors, market trends, and audience behaviors.

• Offer strategic recommendations for business and communication decisions.

⛳️ Requirements

• Bachelor's or Master's degree in Marketing, Communications, Business, or a related field.

• Over 5 years of experience in Brand Marketing, Strategic Marketing, Product Marketing, or Communications.

• Required experience in B2B and iGaming sectors.

• Significant experience in packaging B2B iGaming products and solutions for Sales and commercial teams.

• Proven track record in building brand positioning, communication frameworks, and commercial narratives.

• Strong knowledge of strategic communications, PR, content, events, and brand visibility initiatives.

• Experience collaborating cross-functionally with Product, Sales, Business Development, Leadership, and Marketing teams.

• Ability to blend strategic thinking with hands-on execution in a dynamic environment.

• Excellent storytelling, presentation, communication, and stakeholder management skills.

• Proficiency in Russian and English at C1+ level is essential.

• Familiarity with CRM systems; experience with Pipedrive is a strong advantage, while HubSpot is acceptable.

• Strong skills in Excel / Google Sheets for reporting, analysis, and communication tracking.

• Experience conducting competitive analyses, market research, and audience segmentation.

🏝️ Benefits

• Opportunity to join a reputable company with a well-established presence in the global iGaming industry.

• Continuous professional development and accelerated career advancement opportunities.

• 20 paid vacation days, 5 Family Days, and 3 paid Sick Days.

• Regular workshops, team-building activities, offsite trips, and corporate events.

• Company-sponsored English language courses.

• Access to mental health support services, including confidential sessions with professional psychologists.