Brand & Demand Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of marketing initiatives from their inception to launch.

• Define the target audience, objectives, messaging, and deliverables; suggest a strategy and execute the plan.

• Develop sales materials, presentations, one-pagers, graphics, website pages, and emails.

• Craft captions and design social media posts for integrated campaigns.

• Construct campaign landing pages and website updates using Webflow.

• Verify mobile presentation quality and conduct thorough reviews prior to launch.

• Create email campaigns, segment audiences, design forms, and develop nurture workflows within HubSpot.

• Ensure automation logic, tracking, and lead capture are correctly set up before launch.

• Outline project scope, dependencies, timelines, and review milestones across various brands.

• Handle competing requests, suggest trade-offs, and keep stakeholders updated.

• Collect feedback from business leaders, sales teams, and subject matter experts.

• Address feedback and obtain necessary approvals.

• Utilize AI for research, writing, design exploration, and systematic workflows.

• Analyze campaign engagement, conversions, and lead activity.

• Advise on modifications to messaging, assets, and follow-up strategies.

⛳️ Requirements

• Proven ability to independently execute complete marketing campaigns and collateral, including projects initiated from broad business requests.

• Portfolio showcasing strong graphic design, writing, and digital production skills, with clear evidence of personal involvement.

• Proficiency in Adobe Creative Cloud, Figma, or Canva.

• Practical experience with Webflow for building and maintaining pages, working with a CMS, and ensuring responsive layouts.

• Hands-on experience with HubSpot for constructing campaigns, segmentation, forms, workflows, and performance analytics.

• Strong judgment in messaging and editing.

• Capability to tailor work to various brands, audiences, and business goals.

• Ability to define project scope, manage competing priorities, make routine decisions, and execute tasks with minimal supervision.

• Practical experience using AI tools to enhance production and streamline workflows.

• Resume and three pertinent work samples are required.

• Employment is subject to successful verification of general and criminal background checks.

• Authorization to work in the United States and visa sponsorship status are requested in the application.

🏝️ Benefits

• Autonomy, responsibility, and a variety of challenges to tackle.

• Opportunity to refine your skills alongside experienced professionals.

• Flexible remote work options.