B2B Trade Marketing Manager – Food Channel

This is a fully remote position, open to applicants in Brazil.

📋 Description

• Formulate and guide the Trade Marketing strategy for the Direct Food Channel, ensuring alignment with commercial plans, marketing efforts, and in-store execution.

• Evaluate performance metrics (sell-in, sell-out, inventory turnover, distribution, productivity, out-of-stock levels, ROI of initiatives) and convert data into actionable plans.

• Guarantee exceptional execution (planogram, materials, campaigns, visibility, product launches, and activations).

• Create and execute Joint Business Plans (JBPs) with strategic partners to foster sell-out growth, profitability, and market share expansion.

• Direct the channel go-to-market strategy: product launches, promotional schedules, and both regional and national activations.

• Ensure compliance with brand, shopper, and consumer journey guidelines within the direct channel.

• Spot opportunities for innovation in execution, tools, and processes.

⛳️ Requirements

• Extensive experience in Trade Marketing, particularly within the Direct Food Channel, ideally in the hygiene and beauty sector.

• Experience in perfumery and department store channels is considered an advantage.

• Demonstrated experience in managing and developing teams effectively.

• Proven track record in formulating and executing JBPs with strategic partners.

• KPI- and performance-oriented, with a strong emphasis on analysis and decision-making.

• Background in project management, product launches, and point-of-sale activations.

🏝️ Benefits

• Medical and dental insurance plans.

• Medication assistance programs.

• Health allowances for family members.

• Complimentary psychotherapy sessions.

• Access to telemedicine and second medical opinions.

• Free flu vaccinations.

• Health and wellness initiatives.

• Meal vouchers or local restaurant vouchers (depending on the work model).

• Food allowances.

• Christmas food allowances.

• Gym and fitness studio memberships.

• Home office allowances (for hybrid and remote work models).

• Pet health plans.

• Birthday off.

• Discounts of up to 40% on our products.

• Employee association benefits (partnerships including multi-brand stores, TotalPass gyms, courses, and more).

• Travel and accommodation programs.

• Childcare assistance.

• Infant nutrition credits.

• Babysitting allowances.

• Assistance with school supplies.

• Legal, psychological, and social counseling support.

• Support for non-traditional parents.

• Extended parental leave (180 days for mothers and 120 days for fathers).

• Transportation vouchers and parking (hybrid and on-site models).

• Life insurance coverage.

• Support in the event of a parent's death.

• Private pension plans.

• Payroll-deductible loans available.