B2B Growth Marketer

This is a fully remote position, open to applicants in Canada.

📋 Description

• Create comprehensive B2B marketing campaigns from inception to execution across Canada’s key industries, covering strategy, messaging, and measurement.

• Customize and implement initiatives in areas such as ABM, content, events, webinars, partner/customer marketing, executive branding, product launches, and outbound outreach.

• Tailor global campaigns and messaging to suit the Canadian market.

• Provide insights on local buyer behavior, competitive landscape, and regulatory factors back to the global team.

• Collaborate with local sales teams and global product marketing, growth, and design departments.

• Manage pipeline generation and evaluate campaign performance specifically for the Canadian market.

• Leverage data to assess outcomes, conduct experiments, and enhance campaign effectiveness continuously.

• Influence how Canadian businesses discover, assess, and adopt ElevenLabs’ AI voice solutions.

⛳️ Requirements

• 5 to 7 years of experience in a rapidly growing technology firm.

• Proven experience in developing and expanding B2B demand generation programs that yield measurable enterprise pipeline results.

• In-depth understanding of the Canadian market, including enterprise buyers, media landscape, and business culture.

• Ideally, possess an established network within the Canadian market.

• Capability to operate across various marketing functions with minimal processes.

• Skill in prioritizing tasks, identifying opportunities, and acting swiftly.

• Unwavering dedication to excellence and high standards for quality, clarity, and impact.

• A keen interest in AI and a detailed focus on the technology ecosystem.

• Outstanding judgment regarding what differentiates effective marketing.

🏝️ Benefits

• Annual discretionary professional development stipend.

• Annual discretionary stipend for connecting with colleagues.

• Annual company retreat.

• Monthly co-working stipend for those not based near a primary hub.

• A culture that fosters innovation and provides growth opportunities.