B2B Creative Copywriter

This is a fully remote position, open to applicants in Costa Rica.

📋 Description

• Composing white papers, industry reports, and sales materials that simplify technical subjects for easier understanding.

• Developing newsletters and a moderate amount of email/campaign content tailored for a business audience.

• Updating and creating web content that harmonizes brand voice with clarity.

• Modifying tone and complexity to align with the Ideal Customer Profile (ICP), discerning when to write for an expert versus when to elucidate a concept simply.

• Conducting thorough research on your topic, identifying sources, and returning with either questions or a polished draft, rather than waiting for instructions at each step.

⛳️ Requirements

• Experience in B2B contexts. You have a track record of writing for business audiences.

• Mid-level experience: 3–5 years.

• Proficiency in technical and regulated-industry writing. You have experience converting complex, technical, or compliance-related subjects into clear, accessible content.

• Backgrounds in any regulated or technically intricate field are highly valued.

• Resourcefulness. You engage in research before commencing writing.

• Awareness of ICP. You grasp the concept of a buyer persona/ICP and can articulate how your writing strategy varies for different audiences.

• Embracing feedback as an opportunity for growth. You accept constructive criticism with grace, using it to improve your work and ensuring the same issues do not recur.

• Prioritizing quality over speed. You prefer to invest a bit more time to deliver high-quality work rather than producing quick, subpar content.

🏝️ Benefits

• [Insert benefits here]

• [Insert additional benefits here]