Associate Director, Thought Leader Liaison

This is a fully remote position, open to applicants in Illinois.

📋 Description

• This position is remote, requiring up to 50% domestic travel.

• Candidates can be based anywhere within the United States.

• Responsible for providing strategic direction to enhance and accelerate MAVYRET's business outcomes.

• Focused on creating perceptual differentiation in the marketplace for both AbbVie and MAVYRET.

• Identifying and optimizing partnerships for HCV elimination.

• Strategically identifying opportunities for market growth.

• Leading a team of regional TLLs to implement the established strategy.

• Possessing a deep understanding of HCV market drivers, competitive landscape, and provider dynamics.

• Setting TLL strategy and collaborating on HCP and Consumer marketing strategies, resource optimization, and tactic development.

• Partnering with Senior Leaders to pinpoint significant marketing opportunities and projects on a national scale.

• Serving as a link between sales and marketing to enhance communication and bridge business gaps.

• Developing KOL strategy and overseeing in-field execution, including identifying future leaders who can drive business results.

• Planning all external activities that engage KOLs, such as Sponsorships, Conventions, and AdBoards.

• Coordinating efforts among various external vendors and internal departments including Agency Partners, Marketing, Market Research, Legal, Regulatory, Medical Affairs, Corporate Compliance, Consumer Marketing, and BTS.

• Managing the TLL promotional budget.

• Continuously overseeing and evolving the HCV elimination (“ELIMINation”) program to maximize its strategic impact.

⛳️ Requirements

• Bachelor’s Degree.

• A minimum of 8 years of relevant experience in sales, sales management, or marketing, including at least 2 years in Hepatology/Virology/Addiction Medicine.

• At least 3 years of experience in HCP-related activities (e.g., familiarity with marketing concepts in strategic planning and tactical execution).

• Experience in agency/vendor management.

• Strong project management and communication skills, complemented by analytical and strategic thinking abilities.

• Excellent collaboration and team-oriented mindset, with a proven track record of achieving results through influence and teamwork.

• Quick learner with the ability to navigate ambiguity and limited data while making sound decisions.

• Must be a self-starter who can work autonomously as well as collaboratively within a team environment.

• Proven ability to grasp medical and clinical aspects of pharmaceutical products and apply them to marketing strategies and tactical execution.

• Experience in deriving insights from both quantitative and qualitative market research and data analysis.

• Strong written and interpersonal skills, with the ability to work cross-functionally to support brand objectives.

• Must meet all applicable healthcare industry representative (HCIR) credentialing requirements to gain and maintain access to facilities and organizations within the assigned territory.

• Valid driver’s license and the ability to pass a pre-employment drug screening test, meeting safe driving standards.

🏝️ Benefits

• Paid time off (including vacation, holidays, and sick leave).

• Medical, dental, and vision insurance.

• 401(k) plan available to eligible employees.

• Opportunity to participate in long-term incentive programs.