Area Vice President

This is a fully remote position, open to applicants in Arizona, +2 more states.

📋 Description

• Propel commercial growth, enhance market adoption, and achieve sales excellence throughout the Southwest region.

• Direct the regional sales strategy to meet revenue targets.

• Cultivate commercial talent and reinforce critical customer relationships.

• Impact national business strategies.

• Mentor sales leaders while evaluating performance and forecasts.

• Collaborate cross-functionally on growth initiatives.

• Engage with key surgeons, health systems, and strategic accounts to promote adoption and drive business outcomes.

• Ensure consistent quota achievement and maintain accurate, timely sales forecasts.

• Formulate area-level sales strategies aligned with national goals.

• Track performance trends and execute corrective measures as needed.

• Enhance the use of MedEd, marketing materials, virtual training, and advanced educational offerings.

• Collaborate with Marketing, Medical Education, and Sales Training on initiatives such as FUSE, FOCUSE, PhD, and others.

• Lead cross-functional projects that enhance commercial effectiveness and product adoption.

• Establish relationships with surgeons, hospital stakeholders, sales agents, and distributors.

• Manage surgeon dinners, conferences, and hospital QBR engagement strategies.

• Collect customer insights and competitive intelligence.

• Coach, mentor, and develop sales leadership talent while driving succession planning.

• Address underperformance through performance improvement plans or personnel decisions.

• Communicate commercial strategy, performance drivers, and territory plans clearly.

• Ensure consistent utilization of sales tools such as HubSpot and maintain accurate data entry.

• Lead area business reviews and strategic planning sessions.

• Influence cross-functional priorities and direct complex business initiatives.

• Advise the VP of U.S. Sales on potential opportunities, risks, and organizational needs.

• Promote integrity, compliance, and disciplined selling practices.

• Recruit, coordinate training, and oversee the activities of distributors, 1099 independent sales agents, and direct sales representatives.

• Manage the sales team to achieve or surpass area sales goals.

• Set sales objectives, develop sales plans, and establish area quotas.

• Build and sustain relationships with key surgeons and hospital customers.

• Gather intelligence on customers and competitors.

⛳️ Requirements

• Must reside in AZ, NM, or TX.

• Effective verbal and written communication skills for individual and group settings.

• Leadership capabilities, including mentoring and team-building skills.

• Strong decision-making and judgment skills in non-routine situations.

• Exceptional planning and prioritization abilities.

• Proficient in analyzing and resolving work-related issues.

• Computer proficiency with Microsoft Word, Excel, PowerPoint, and Outlook.

• Bachelor’s degree (B.S. or B.A.).

• 10–15+ years of progressive sales leadership experience in the medical device sector.

• Minimum of 7 years of experience in spine or spinal biologics.

• At least 5 years of experience in core spine.

• Previous experience leading a region or area with revenue between $15M and $30M.

• Proven track record in building, developing, and leading results-oriented teams with a strong performance culture.

• Willingness to be coached through processes.

• Direct sales leadership of a team larger than 10 individuals, possessing manager-of-managers experience.

• Demonstrated ability to implement a sales cadence by leveraging sales analytics and clearly articulating plans and needs to executive leadership.

• Strong written and verbal communication skills, including active listening and clear, concise speaking.

• Ability to occasionally stand, walk, carry items, climb, reach, and lift up to 20 lbs.

• Competence in operating office equipment and performing manual dexterity tasks, including hand/finger coordination.

• Willingness to travel 50%–70%.

🏝️ Benefits

• Medical and dental insurance.

• Group life insurance.

• 401k matching.

• Long-term disability.

• Potential target bonus.

• Paid time off.

• Generous sales bonus target.