Analista de Marketing – Tráfego Pago

This is a fully remote position, open to applicants in Brazil.

📋 Description

• Plan, create, set up, and monitor paid traffic campaigns on Meta Ads and Google Ads platforms.

• Manage accounts, pages, profiles, numbers, and digital assets essential for executing campaigns.

• Conduct configurations, validations, and authorizations of numbers, accounts, and marketing tools.

• Track campaign performance by analyzing metrics, conversions, costs, and return on investment.

• Monitor and optimize campaigns to enhance results and lower costs.

• Develop and follow up on audiences, segmentations, remarketing, and A/B testing.

• Oversee the user journey from advertisement to conversion.

• Prepare performance reports and present results along with improvement opportunities.

• Collaborate with the Marketing, Sales, Product, and Technology departments.

• Supervise suppliers and third-party companies involved in media and performance strategies.

• Ensure that accounts, campaigns, numbers, and digital assets are properly configured and comply with platform policies.

• Identify new opportunities for acquisition, lead generation, and growth through digital channels.

⛳️ Requirements

• Bachelor's degree or currently pursuing a degree in Marketing, Advertising, or related fields.

• Proficiency in digital tools.

• Skills in project and campaign management.

• Innovative and proactive profile.

🏝️ Benefits

• Opportunities for professional development and growth.

• Collaborative work environment with a focus on teamwork.

• Access to the latest tools and technologies in digital marketing.