AI Marketing Specialist

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Create and implement AI-enhanced digital marketing strategies across various channels.

• Utilize generative AI tools to develop, customize, and enhance marketing content, which includes ad copy, landing pages, email campaigns, and social media posts.

• Plan, initiate, and refine paid advertising campaigns using AI-driven features and tools on platforms like Google Ads and Meta Ads.

• Employ AI tools for audience analysis, customer segmentation, competitive analysis, and spotting market opportunities.

• Execute AI-infused SEO strategies, encompassing keyword research, content optimization, search intent evaluation, and content planning.

• Design and enhance automated marketing workflows aimed at lead generation, nurturing, and customer engagement.

• Leverage AI tools to evaluate campaign performance, recognize trends, and produce actionable insights.

• Implement AI-driven personalization techniques to enhance customer experiences, boost conversion rates, and increase engagement.

• Test AI-powered content and creative generation tools for advertising initiatives.

• Monitor marketing KPIs, such as CAC, ROAS, CTR, CPC, conversion rates, and lead generation metrics.

• Consistently explore new AI marketing technologies and pinpoint opportunities to enhance marketing effectiveness.

⛳️ Requirements

• A minimum of 2 years of experience in Digital Marketing, Performance Marketing, Growth Marketing, or Marketing Automation.

• Practical experience implementing AI tools within marketing campaigns and workflows.

• Familiarity with AI platforms like AdCreative.ai, Jasper, Anyword, Copy.ai, Surfer SEO, or MarketMuse.

• Understanding of AI-driven advertising, SEO, content creation, and campaign enhancement.

• Experience with marketing automation platforms such as n8n, Make, Zapier, or Gumloop.

• Knowledge of AI creative tools such as Midjourney, Runway, HeyGen, or Adobe Firefly.

• Comprehension of AI-driven lead generation, customer segmentation, and personalization strategies.

• Capability to assess AI-driven marketing performance using KPIs such as ROAS, CAC, and conversion rates.

• Upper-intermediate or higher proficiency in English.

🏝️ Benefits

• Comprehensive benefits package including health, dental, and vision insurance.

• Opportunities for professional development and continuous learning.

• Flexible work environment with options for remote work.

• Collaborative and innovative team culture.