
Ads Creative Strategist – E-commerce
Posted 6 days ago

Posted 6 days ago
This is a fully remote position, open to applicants in Ecuador.
• The primary role of the Ads Creative Strategist is to deliver exceptional creative media for our clients.
• This may involve researching and reaching out to prospective content creators while staying current with the dynamic trends of TikTok and Instagram Reels.
• The Ads Creative Strategist must cultivate a comprehensive understanding of each client's brand, values, customer personas, and specific needs.
• This expertise will be utilized to craft detailed script briefs for selected content creators, ensuring alignment with brand guidelines and incorporating comprehensive video concepts for the creative campaign.
• Additionally, the Ads Creative Strategist will need to connect and collaborate with potential content creators to assemble a team for each project.
• Conducting quality control on incoming content to verify compliance with guidelines will also be a key aspect of this position.
• Mission statement: The foremost mission of our Ads Creative Strategist is to guarantee the delivery of the highest quality creative advertisements to our clients.
• This entails acquiring a profound understanding of each client's distinct requirements, brand voice, values, and messaging, along with staying well-informed about evolving trends.
• As our Ads Creative Strategist, you will collaborate closely with chosen content creators, necessitating research, outreach, and ongoing communication throughout the project.
• There may be occasions where direct communication with clients is required.
• General Responsibilities:
• - Developing script briefs based on prevailing TikTok and Instagram trends.
• - Creating detailed script briefs for content creators, encompassing necessary B-roll footage.
• - Researching content creators to align with each brand's Customer Avatar goals for various testing concepts.
• - Engaging with potential content creators regarding the project scope.
• - Ensuring the quality of Video Ad variations.
• - Selecting and coordinating a content creator for each assignment.
• - Verifying the quality of content produced by content creators.
• - Providing constructive feedback on received content.
• - Keeping abreast of ongoing TikTok and Reels trends.
• - Assisting with additional tasks as assigned by the Product Manager.
• Proven experience in generating engaging creative content across various niches.
• Demonstrable understanding of social media trends, particularly on TikTok and Instagram Reels.
• Excellent interpersonal skills to communicate clearly and effectively with content creators, colleagues, and clients.
• Ability to devise creative concepts based on current and anticipated trends.
• Must possess strong presentation, organizational, time management, and interpersonal skills to consistently deliver high-quality work promptly.
• Must be highly accountable, responsive, and exhibit a strong ability to meet deadlines.
• Great aptitude for collaborating with others, problem-solving, and critical/analytical thinking.
• Possesses a growth-oriented and results-driven mindset, capable of handling and applying constructive criticism.
• Experience with remote work is a significant advantage.
• Familiarity with working independently and managing your time effectively (remote work experience is a plus).
• Must be available and responsive during office hours (Monday to Friday between 3-6 PM BCN time).
• Must have a reliable internet connection and a laptop or PC, as well as the ability to participate in virtual video conferences.
• Excellent verbal and written communication skills in English (fluency in English is required, though it does not need to be your first language).
• Willingness to receive feedback and constructive criticism, and to improve accordingly, while also providing similar feedback to your team in a productive manner.
• Competitive salary and performance-based incentives.
• Opportunities for professional development and growth.
• Flexible work environment with remote work options.
• Collaborative and creative team culture.
Dentsu World Services Brazil
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