Account Manager

📋 Description

• Collaborate with the Sales Team to establish trusted relationships within the CPG sector.

• Act as the primary point of contact for all pre-sale and post-sale activities, encompassing media planning, campaign reporting, optimization, and performance analysis.

• Develop media plans that align with partner objectives and present ad product offerings to partners.

• Deliver weekly reports to advertisers featuring effective optimizations aimed at enhancing campaign performance and meeting advertisers' KPIs.

• Conduct CPG cadence calls to share campaign and category insights through a data-driven lens; utilize data to narrate the impact of ad campaigns.

• Present engaging category and advertiser-specific business trends and insights.

• Actively propose cross-selling and upselling opportunities to advertisers.

• Serve as a partner advocate during pilot programs and internal cross-functional feedback sessions.

• Compile campaign wrap reports that include follow-ups and actionable insights.

• Collaborate with cross-functional teams to lead the creation of the Quarterly Business Review; present campaign insights to CPG advertisers with an analytical focus.

• Cultivate an in-depth understanding of Instacart’s evolving full-funnel advertising suite and strategy.

• Participate actively in gap-to-goal planning and manage quotas across multiple business units.

⛳️ Requirements

• A bachelor’s degree is required (BA/BS in business, advertising, commerce, digital marketing, or a related field is preferred).

• A minimum of 3 years of relevant work experience.

• A proven history of establishing strong customer relationships.

• Intermediate proficiency in Microsoft Excel, Google Drive (GMail, Docs, Sheets, and Slides), Salesforce, and Tableau; experience with Mode is a plus.

• Familiarity with paid search, display advertising, account management, ad serving, CPG, or e-commerce.

• Capability to work independently, manage multiple priorities, and take initiative in a fast-paced environment.

• Thrives in an external-facing role, confidently communicating with advertisers and key stakeholders.

• Excellent attention to detail, outstanding organizational skills, and a knack for creative problem-solving.

• Comfortable analyzing data with the ability to interpret findings and convey a narrative in client-facing situations.

🏝️ Benefits

• Flexible working hours.

• Options for remote work.

• Equity grant for new hires.

• Annual refresh grants.